About the Role
We are seeking a Midweight Motion Designer with a strong paid social and growth focus to shape the future of our social creative output. This role blends creativity and growth, leading motion output for paid social channels and collaborating with the Growth team to develop high-performance content that builds brand equity. You will also support Organic Social and campaign work, elevating motion thinking and delivering platform-native content efficiently. The ideal candidate is ready to take ownership, work autonomously, and understand how motion, storytelling, and design impact performance.
Responsibilities
- Own motion and creative output across paid social channels.
- Create assets for Meta, TikTok, and broader paid media campaigns.
- Produce a mix of video, motion graphics, static ads, UGC-style edits, and growth creative.
- Collaborate with Growth Managers to concept, test, and optimize creative.
- Translate performance insights into improved creative output.
- Develop platform-native content balancing brand and conversion.
- Create short-form content using footage, creator content, motion graphics, and lo-fi assets.
- Work quickly without compromising creative quality.
- Understand hooks, pacing, attention spans, and platform behavior.
- Build scalable motion systems and repeatable creative approaches.
- Stay ahead of TikTok and paid social trends, formats, and behaviors.
- Translate trends into relevant INKEY-led creative.
- Identify cultural and creative opportunities for growth.
- Support Organic Social with reactive and motion-led content.
- Contribute to broader brand campaigns and product launches.
- Ensure consistency across paid and organic social output.
- Flex between performance-led and brand storytelling work.
Requirements
- Experience in motion or social-first creative roles.
- Strong portfolio focused on paid social and short-form content.
- Deep understanding of Meta, TikTok, and growth marketing creative.
- Experience producing performance-driven creative without losing brand quality.
- Strong skills in After Effects, Premiere Pro, and Adobe Creative Suite.
- Experience working in fast-paced, high-output environments.
- Strong communication and collaboration skills.
- Ability to manage workload independently.
- Experience with AI creative tools (e.g. Runway, Midjourney, ChatGPT, ElevenLabs, CapCut) is a plus.
- Static design skills are a plus.
- DTC or eCommerce experience is a plus.
- Beauty, skincare, or lifestyle brand experience is a plus.
- Experience with creator/UGC content is a plus.
- Startup or scale-up experience is a plus.
Skills
- Motion Design
- After Effects
- Premiere Pro
- Adobe Creative Suite
- Paid Social
- Growth Marketing
- Short-form Content Creation
- Video Editing
- Motion Graphics
- UGC-style Edits
- Trend Analysis
- Communication
- Collaboration
- Workload Management
- AI Creative Tools (optional)
- Static Design (optional)
Location
- London
Work Type
- Hybrid
- Full-time
- Permanent
Experience Level
- Midweight
Benefits
- Hybrid working environment
- Private medical insurance (Vitality)
- 25 days holiday plus bank holidays
- Birthday day off
- Monthly product allowance
- Cycle to Work scheme
- Electric Car scheme
- Team days
- Dog-friendly office
About the Company
- We are a diverse team of passionate people who genuinely care about making a difference for our consumers and for each other.
- We move quickly, think creatively, and believe in building an inclusive environment where everyone can thrive.
- We are a growing global brand.
