About the Role
This role will lead and launch high-growth initiatives to serve Snap’s global Small and Medium Customers (SMC) audience and drive retentive revenue growth in priority business segments. Quarterbacking the SMC organization’s overall strategy across segments, this role will own retentive revenue goals and ensure SMC success by leveraging Snap to power advertisers’ business growth.
Responsibilities
- Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally
- Build and own business growth strategies (via sales, product, AI) end to end, from ideation through goal attainment
- Develop business plans, customer and market insights, and analyze program effectiveness
- Plan, test and scale Growth to grow adoption of business solutions across Snap’s platforms
- Own relationships, strategy, and roadmapping with relevant Product and Engineering teams to support SMC revenue and retention efforts
- Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs
- Establish performance measurement criteria and KPIs to track progress against goals
- Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics
- Present results and recommendations based on product and market performance
- Drive communication and influence across a broad range of stakeholders, including executives
Requirements
- Experience developing strategies and playbooks for launching new initiatives, particularly within SMC or other high-growth business segments
- Strong comfort with and passion for data-driven decision-making
- Proven track record of driving monetization/growth initiatives that are multi-geography and complex in nature
- Experience simplifying complexity and communicating effectively with business and technical executives, as well as external stakeholders
- Expertise in identifying and resolving difficult trade-offs, often spanning multiple quarters
- Experience or familiarity working within the media or digital advertising industry
- Ability to influence and drive change among partner teams and leadership to build new approaches and shift daily team behaviors
- Strong presentation skills and comfort communicating with senior leadership
- Proficient in building agentic workflows and comfortable using and learning AI tools, APIs, MCPs.
Skills
- Product
- Sales
- Consulting
- Strategy
- Services
- Data Analytics
- Marketing
- Growth
- AI tools
- APIs
- MCPs
Location
- United States
Work Type
- Onsite (4+ days per week)
Experience Level
- 10+ years of experience
Education Level
- BS/BA degree or equivalent experience
Salary/Compensations
- Zone A (CA, WA, NYC): $209,000-$313,000 annually
- Zone B: $199,000-$297,000 annually
- Zone C: $178,000-$266,000 annually
Benefits
- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
About the Company
- Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
- A Decade of Snap: Learn about our origin story, values, mission, culture of innovation, and more.
- CitizenSnap: In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward.
- The DEI Innovation Summit: Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action.
- Snap News: Stay up to date on the latest and greatest product and innovation news at Snap
Equal Opportunity
- Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.
- EOE, including disability/vets.
- We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
