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About the Role

As Director, Strategy & Insights, you will serve as a trusted strategic advisor to senior executives, helping clients solve complex business and reputation challenges through research, insight, and integrated communication strategy. You will lead high-impact strategic engagements, facilitate executive workshops, uncover opportunities for growth, and work across multidisciplinary teams to develop integrated strategies that influence business decisions.

Responsibilities

Serve as a trusted strategic advisor to senior client leaders, helping them navigate complex business, reputation, and stakeholder challenges
Lead research, insight generation, and strategic planning for high-profile client mandates across corporate reputation, executive positioning, transformation, public affairs and integrated communications
Design and facilitate executive workshops, strategy sessions, and stakeholder engagements that help clients align around business priorities
Translate qualitative and quantitative research into actionable business and communications strategies
Develop compelling narratives, positioning platforms, audience strategies, and thought leadership programs
Identify emerging client needs and proactively develop opportunities to expand strategic advisory relationships
Lead the strategic direction of major proposals and new business pursuits, contributing to the Firm’s continued growth
Mentor and develop consultants, helping build NATIONAL’s strategic advisory capability
Contribute to the evolution of NATIONAL’s proprietary strategic methodologies, research approaches and advisory offerings

Requirements

10+ years of experience advising senior leaders on business, reputation, communications, transformation or strategy
Experience in management consulting, strategic communications, brand strategy, public affairs, corporate affairs, or a related advisory environment
Exceptional facilitation skills with experience leading executive workshops and strategic planning sessions
Demonstrated ability to synthesize complex research into compelling strategic recommendations
Strong commercial instinct with experience identifying growth opportunities and expanding client relationships
Outstanding written and verbal communications skills with confidence presenting to executive audiences
High degree of comfort using AI-enabled tools to accelerate research, synthesis and strategic thinking

Skills

Strategic advisory
Research
Insight generation
Integrated communication strategy
Facilitation
Executive workshop leadership
Problem-solving
Critical thinking
AI-enabled tools

Location

Toronto, Ontario

Work Type

Hybrid

Experience Level

Director

Salary/Compensations

$103,500 - $115,000 CAD

Benefits

Competitive compensation
Comprehensive benefits
Opportunities to work on high-profile mandates with leading organizations across sectors
Professional development, coaching and growth opportunities within a national team

About the Company

NATIONAL has helped organizations navigate moments of transformation, build trust, and solve business challenges for over 50 years.
As one of Canada's largest independent communications consultancies, NATIONAL combines strategic advisory, communications, public affairs, digital, healthcare, creative and research expertise.
The company helps leading public and private sector organizations shape reputation, influence stakeholders and drive business outcomes.
NATIONAL Public Relations provides creative communications solutions that move people in thought and actions.
NATIONAL brings together a team of 300 seasoned professionals, committed to helping organizations understand and solve their challenges and opportunities.
For 47 years, NATIONAL has been at the center of issues and industries that matter, leading change for today and tomorrow.
NATIONAL is Canada’s leading public relations firm, with offices in Vancouver, Calgary, Toronto, Ottawa, Montreal, Quebec City, Saint John, Halifax and St. John’s.
Its network includes Time & Space, a leader in media strategy, data analysis, planning and execution.
NATIONAL Public Relations is an AVENIR GLOBAL company, the largest Canadian-owned global communications firm, ranked among the 25 largest in the world with offices in 23 locations across Canada, the U.S., Europe and the Middle East.

Equal Opportunity

NATIONAL is an equal opportunity employer.
We celebrate diversity and are dedicated to creating an inclusive environment for all employees.
Should you require any accommodation during the selection process, please inform us.