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About the Role
Readly is seeking a Business Developer B2B2C for the UK market to lead business development efforts and forge strategic distribution partnerships with major consumer brands. This role is crucial for expanding Readly's distribution network and driving new business within the UK & Ireland.
Responsibilities
- Identify, prospect, and engage new strategic partners across target verticals.
- Own the entire sales cycle, from opportunity identification and business case development to executive presentations, commercial negotiations, and contract signature.
- Build long-term relationships with senior decision-makers (C-Level, VP, Directors) within leading UK organizations.
- Create compelling partnership proposals demonstrating the value of integrating Cafeyn Premium into partners' customer propositions.
- Collaborate with Marketing, Product, Finance, and Legal teams to structure successful partnership agreements.
- Ensure a seamless transition of signed partnerships to Account Management and Channel Marketing teams for launch and ongoing growth.
- Monitor market trends, competitor activity, and emerging partnership opportunities within the UK B2B2C ecosystem.
- Contribute to Cafeyn's commercial strategy by sharing insights and refining the go-to-market approach.
Requirements
- 5+ years of experience in Business Development, Strategic Partnerships, Channel Sales, or Enterprise Sales.
- Proven success developing B2B2C partnerships within sectors such as Telecommunications, Financial Services, Insurance, Retail, Travel, Hospitality, or Digital Services.
- Strong track record of sourcing, negotiating, and closing complex commercial agreements with enterprise clients.
- Experience managing senior stakeholder relationships, including C-Level executives.
- Excellent commercial acumen with strong negotiation and influencing skills.
- Confidence in building business cases and presenting strategic partnership opportunities.
- Experience managing sales pipelines using CRM platforms such as HubSpot or Salesforce.
- A consultative sales approach, balancing short-term commercial performance with long-term partner success.
- Outstanding communication and presentation skills.
- An entrepreneurial, proactive, and resilient mindset with a passion for technology, media, and digital products.
- Fluency in English is essential.
- Authorization to work in London (nationality, work permit, etc.).
Skills
- Business Development
- Strategic Partnerships
- Channel Sales
- Enterprise Sales
- B2B2C Partnerships
- Commercial Negotiation
- Stakeholder Management
- CRM Platforms (HubSpot, Salesforce)
- Consultative Selling
- Communication
- Presentation Skills
Location
- London
Work Type
- Hybrid
Experience Level
- 5+ years
Benefits
- Standard pension contributions (5% employer / 4% employee)
- 26 days of paid holiday + 1 additional day off on your birthday
- Access to mental health platform (teale)
- Hybrid work policy (two days remote per week)
- VIP code for unlimited access to Cafeyn content
- Four office meet-ups per year
About the Company
- Readly is part of Cafeyn Group, a European leader in access to information.
- Cafeyn Group operates across 15 markets, serves 2.5 million users, and provides access to over 5,200 publications from 1,100 partner publishers.
- The company's mission is to empower individuals with access to trusted, high-quality content that fosters personal growth and discovery.
- Cafeyn Group is at the forefront of digital content experiences through various offerings including Cafeyn & Readly, Milibris, Kidjo, and Mangas.io.
Equal Opportunity
- We hire based on talent and promote inclusivity inside Cafeyn.
- We strongly believe that our culture is strongest when it is the most diverse.