About the Role
The Market Manager will execute company on- and off-premise strategic initiatives in the Austin/San Antonio market, evaluating and implementing programs within brand strategies. This role also involves leading, directing, training, and managing local distributor sales teams.
Responsibilities
- Manage distributors daily, ensuring adherence to brand policies, achievement of distribution objectives, and execution of promotional activity.
- Train distributor salespeople, observe competitive market activity, and evaluate distributor execution against initiatives.
- Support the District Manager - Off Premise TX.
- Meet with key on- and off-premise accounts to develop strong working relationships.
- Present and leverage brands for increased volume and assist distributors in attaining goals.
- Be visible at the distributor office, meeting with sales representatives and management to ensure share of mind.
- Align with key local events and participate where opportunities fit the strategy, including executing national initiatives.
- Act as the primary contact for distributor sales teams, ensuring they are informed of local and national objectives and programs, and providing support for sales activities.
- Execute product seminars at accounts and with distributor sales teams.
- Provide National Account Mandate compliance updates.
- Stay informed of customer and consumer trends.
- Maintain a calendar of activities and promotions, ensuring successful communication with distributors and third-party agencies.
- Manage third-party promotional company activity and execute brand trainings with staff.
- Provide monthly market activity reports to the District Manager - Off Premise TX.
- Provide market and competitive brand updates to the supervisor, including timely communication of changing field conditions and staffing changes.
- Review programs and execution updates with distributor management.
- Provide feedback on the effectiveness of marketing and sales initiatives, including programs, POS, and advertising.
- Conduct special projects such as verifying pricing and distribution at accounts.
Requirements
- Bachelor’s degree in Business Administration, Management, Marketing or related field.
- Five (5) plus years’ work-related experience in the distilled spirits/wine supplier industry.
- Analytical skills, including gathering data from various sources and presenting it to diverse audiences.
- Knowledge of sales and marketing principles, including strategy, tactics, product demonstration, sales techniques, and sales control systems.
- Good managerial and effective presentation skills.
- Strong oral and written communication skills.
- Excellent interpersonal skills.
- Proficient using Microsoft Office Suite (Word, Excel, PowerPoint).
- Ability to stand and engage in extensive walking.
- Ability to use hands and fingers to handle objects and use a computer.
- Ability to reach with hands and arms.
- Ability to occasionally lift and/or move up to 20 pounds.
Skills
- Analytical skills
- Sales and Marketing
- Managerial skills
- Presentation skills
- Oral communication skills
- Written communication skills
- Interpersonal skills
- Microsoft Office (Word, Excel, PowerPoint)
Location
- Remote
- Austin, TX (ideal base location)
- Central Texas (Austin and San Antonio markets)
Work Type
- Remote
- Full-time
Experience Level
- 5+ years of experience in distilled spirits/wine supplier industry
Education Level
- Bachelor's degree in Business Administration, Management, Marketing or related field
About the Company
- Heaven Hill and its affiliates are committed to fostering a diverse workforce.
Equal Opportunity
- As an Equal Employment Opportunity company, we invite applications from candidates of all backgrounds, without regard to race, religion, color, sex, sexual orientation, natural origin, gender identity or expression, age, disability, veteran status or any other legally protected characteristic.
