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About the Role
We are seeking a Digital Editor to lead omnichannel content success across digital platforms, focusing on commerce content for Better Homes & Gardens. This role involves managing a content team, driving audience growth, and supporting revenue targets through data-driven strategies.
Responsibilities
- Use data and audience insights to plan content strategy across site and socials, balancing short and long-term objectives.
- Create and edit clean, on-brand, and engaging content across digital platforms to meet audience and revenue targets.
- Optimize existing content using SEO insights and tools, converting to shoppable content where possible.
- Ideate and execute commercial content opportunities in collaboration with the Commercial Team and Content Partnerships Leads.
- Ensure all digital, social, shopping, and newsletter outputs for the brand are met.
- Analyze and report on performance across all channels, adjusting approach as needed.
- Assign digital tasks and workflow to the content team, ensuring fair workload distribution.
- Drive a high-performing team culture through regular feedback via 1:1s and team meetings.
Requirements
- At least 3 years of editing experience in digital media, preferably in food, homes, gardening, or lifestyle.
- Experience with content management systems, photo editing, and analytic tools.
- Strong written and verbal communication skills.
- Experience in content management and the development of content strategies.
- Strong content ideation skills.
- Strong understanding of SEO content.
- Basic understanding of commercial drivers for websites and digital sales processes.
- Experience as a team/people leader.
Skills
- Content management systems
- Photo editing
- Analytic tools
- Content management
- Content strategy development
- Content ideation
- SEO content
- Commercial drivers for websites
- Digital sales processes
- Team leadership
Location
- Australia
Work Type
- Hybrid
- Full-time
Experience Level
- 3+ years editing experience in digital media
Benefits
- A day of leave for your birthday
- 4 days of volunteering leave each year
- Inclusive parental leave program
- FREE digital access to all titles
- Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring)
About the Company
- Australia’s leading omnichannel content company for women.
- Influences, informs, inspires, and connects with 6 in 10 Australian women daily.
- Operates across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events, and experiences.
- Brands include The Australian Women’s Weekly, Better Homes & Gardens, Woman’s Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE.
- Drives meaningful and positive change for women through its Change AREgenda.
- Employs Australia’s best content creation talent.
- Offers an inspiring, creative, and collaborative team environment.
Equal Opportunity
- Committed to a diverse, respectful, collaborative & inclusive workplace.
- Welcomes and encourages applications from diverse backgrounds.
- Asks applicants to notify of any reasonable adjustments needed during the interview process.