About the Role
The Platform team enables Spotify to learn quickly and scale easily, supporting global business growth. The Visual Merchandising team shapes the look and feel of content across Spotify, creating artwork, visual systems, and creative frameworks for various features. This role will define the future of visual storytelling at Spotify by combining creative leadership with emerging technologies like AI, ensuring visual experiences are unmistakably Spotify and inspire audiences worldwide.
Responsibilities
- Define and evolve Spotify's global visual merchandising vision, setting creative direction for artwork, visual systems, and brand expression.
- Lead the evolution of creative workflows, identifying how AI can elevate creativity, quality, speed, and scalability.
- Partner with Product, Engineering, Design Platform, and R&D leaders to ensure merchandising and product innovation align.
- Champion a visual strategy that maintains cultural relevance across 180+ markets, balancing global consistency with local expression.
- Establish creative principles, standards, and scalable systems for delivering world-class visual experiences.
- Build partnerships with internal creative teams, external agencies, illustrators, photographers, and freelance talent.
- Lead and develop a high-performing team of Senior Visual Designers in a trusting, inclusive environment.
- Own the team's operating budget and prioritize investments for creative and business impact.
- Use audience insights, experimentation, and performance data to improve visual merchandising strategy.
- Represent Visual Merchandising as a creative partner, influencing senior stakeholders through creative leadership.
Requirements
- 10+ years of experience leading creative work in design, art direction, branding, editorial, advertising, or visual storytelling for a consumer-facing brand.
- Experience building, leading, and developing exceptional creative teams in an inclusive environment.
- Understanding of how emerging technologies, including generative AI, are transforming creative strategy, production, and design systems.
- Exceptional visual craft combined with strategic thinking, balancing creativity, business goals, and customer needs.
- Experience collaborating across product, design, engineering, marketing, and executive leadership teams.
- Comfort using data, experimentation, and audience insights to inform creative decisions without compromising quality.
- Experience working across global markets and understanding cultural nuance while maintaining a strong global brand.
- Deep care for mentoring others, raising the creative bar, and fostering a culture of continuous learning and collaboration.
- Natural curiosity about design, music, culture, technology, and storytelling.
- Motivation to create work that reaches millions of people daily.
Skills
- Visual Merchandising
- Creative Leadership
- AI
- Visual Storytelling
- Brand Expression
- Creative Workflows
- Product Innovation
- Visual Strategy
- Creative Principles
- Creative Systems
- Budget Management
- Audience Insights
- Data Analysis
- Experimentation
- Mentoring
Location
- London
- Stockholm
Work Type
- Hybrid
- Flexible
Experience Level
- 10+ years
About the Company
- The Platform team creates the technology that enables Spotify to learn quickly and scale easily, enabling rapid growth in our users and our business around the globe.
- Visual Merchandising shapes how content looks and feels across the Spotify experience. We create the artwork, visual systems, and creative frameworks behind Spotify Playlists, Share Cards, Video Titles, Podcasts, and Audiobooks—bringing the world's largest audio platform to life for hundreds of millions of listeners every day.
