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About the Role
Minute Media is seeking a Senior Product Manager, Consumer Growth & Fan Engagement to develop the next generation of fan experiences across its sports media properties. This role focuses on premium fan experiences, fan identity, personalization, and audience engagement, leveraging AI to deepen fan relationships and grow audience engagement.
Responsibilities
- Own the product strategy and roadmap for fan engagement experiences across US sports media properties.
- Lead fan identity, audience segmentation, personalization, and registration initiatives.
- Build and operate a culture of experimentation through A/B testing, rapid prototyping, cohort analysis, and continuous optimization.
- Leverage AI to create differentiated fan experiences and use AI-native workflows to accelerate product discovery and execution.
- Partner with cross-functional teams to evaluate and launch strategic partnerships.
- Identify, evaluate, and integrate third-party technologies and vendors.
- Define success metrics and KPIs, making data-driven decisions.
- Translate strategic opportunities into actionable roadmaps, product requirements, and execution plans.
- Collaborate closely with Product, Design, Editorial, Audience Development, Growth, Data, Revenue, Marketing, and Engineering teams.
Requirements
- 5+ years of product management experience building consumer-facing sports products.
- Experience in sports media, publishing, fantasy sports, betting, fan engagement, or community-driven experiences.
- Deep knowledge of US sports and understanding of fan engagement.
- Experience owning products or features that drove measurable growth in engagement, retention, personalization, audience development, monetization, or customer lifetime value.
- Experience building or scaling community, participation, prediction, loyalty, gamification, or other fan engagement experiences.
- Hands-on experience building personalization, fan identity, audience segmentation, or first-party data products.
- Strong experimentation mindset, leveraging data, customer insights, testing, and AI-enabled workflows.
- Experience driving initiatives independently from concept through launch and optimization in cross-functional environments.
- Strong communication skills and ability to influence stakeholders.
- Strong analytical and experimentation mindset, leveraging data, customer insights, testing, and AI-enabled workflows.
Skills
- Product Management
- Consumer Growth
- Fan Engagement
- AI
- Sports Media
- Personalization
- Community Building
- Gamification
- Audience Development
- Monetization
- Experimentation
- A/B Testing
- Data Analysis
- Stakeholder Management
Location
- Remote (East Coast preferred)
Work Type
- Remote
- Full-time
Experience Level
- Senior
Salary/Compensations
- $135,000 - $145,000
- Performance-based compensation
Benefits
- Flexible vacation policy
- 15 paid holidays
- Paid parental leave
- Health insurance
- 401(k) with company match
About the Company
- Minute Media is a global technology and content company built for the future of sports consumption.
- Minute Media’s proprietary technology platform enables the creation, distribution, and monetization of digital content experiences.
- The company powers its portfolio of trusted content brands, including Sports Illustrated, The Players’ Tribune, and FanSided, as well as third-party publishers and advertisers.
- The technology platform also includes STN Video, an online video platform (OVP) that provides access to a robust sports highlights rights portfolio.
- Minute Media is building the future of how the world connects with sport, powered by innovation, shared globally, and trusted by millions of fans and the partners we serve.
Equal Opportunity
- Minute Media is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
- Minute Media participates in E-Verify.