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About the Role

We are looking for a Retention Marketing Manager to lead CRM strategy for our Commerce Platform, a core pillar of DoorDash’s merchant ecosystem. You will be responsible for crafting lifecycle programs that drive adoption, retention, and ongoing engagement across our suite of Commerce Platform solutions. You will collaborate cross-functionally with product, engineering, operations, and other marketers to influence key business outcomes through CRM channels, including email, push, SMS, and in-app messaging. This role is ideal for someone who thrives in fast-paced, ambiguous environments and enjoys operating at both strategic and tactical levels. You should have a deep understanding of how to leverage audience insights and data to inform marketing strategies, as well as a track record of building strong, cross-functional relationships.

Responsibilities

Develop a comprehensive CRM strategy across the merchant lifecycle for the Commerce Platform—including automated flows, experiments, and ad hoc campaigns.
Lead a team of two direct reports who will help to brief, optimize, and execute CRM ad-hoc campaigns and automations for the Commerce Platform business line.
Partner with Integrated Marketing to build campaign briefs based on business goals and audience behavior, determining the right channel mix, targeting, and messaging cadence.
Lead end-to-end campaign planning in collaboration with Marketing Ops, including creative development, stakeholder feedback, audience segmentation, and QA.
Align CRM initiatives with broader lifecycle programs to ensure consistency across merchant touchpoints.
Analyze performance data, establish benchmarks, and deliver actionable reporting to optimize future campaigns.

Requirements

6+ years of experience in lifecycle, retention, or growth marketing, preferably in B2B or SaaS environments.
A proven track record of driving results through cross-channel CRM campaigns.
Strong cross-functional collaboration and stakeholder management skills.
Hands-on experience with CRM platforms (e.g., Iterable, Pardot) and comfort working with complex data and segmentation tools.
Sharp analytical thinking and the ability to build data-driven strategies and report performance impact.
Exceptional organization, ownership mindset, and the ability to manage multiple priorities.
A bachelor’s degree or equivalent experience.

Skills

Lifecycle marketing
Retention marketing
Growth marketing
B2B marketing
SaaS marketing
Demand Generation
CRM
Email marketing
Push notifications
SMS marketing
In-app messaging
Data analysis
Segmentation

Location

United States
Illinois
Colorado
Remote

Work Type

Full-time

Experience Level

6+ years

Education Level

Bachelor's degree or equivalent experience

Salary/Compensations

$142,800—$210,000 USD

Benefits

401(k) plan with employer matching
16 weeks of paid parental leave
Wellness benefits
Commuter benefits match
Paid time off
Paid sick leave
Medical benefits
Dental benefits
Vision benefits
11 paid holidays
Disability insurance
Basic life insurance
Family-forming assistance
Mental health program
Flexible paid time off/vacation (for salaried roles)
80 hours of paid sick time per year (for salaried roles)

About the Company

DoorDash’s mission is to grow and empower local economies by connecting people with local businesses through intelligent, last-mile delivery technology.
We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.
DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers.
We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Equal Opportunity

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.