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About the Role
We are looking for a Senior Demo Strategist to own CJM demo strategy across Adobe Journey Optimizer, Campaign, Target, Marketo, Dynamic Chat, and Agentic Apps. You will be accountable for ensuring global field and partner teams have compelling, current demo capabilities aligned with Adobe’s go-to-market motions. This role involves turning complex technology into stories that sell.
Responsibilities
- Identify, assess, fill, publish, and evangelize demo needs using the Demo Strategy Framework.
- Collaborate with PM, PMM, and Engineering to surface new demo needs.
- Perform delta analysis against existing demo inventory.
- Build and ship demo assets to close identified gaps.
- Develop demos across the three-tier model (video, clickable, live).
- Own demo environment strategy and tooling, including Demo System Next, Walnut, and Consensus.
- Partner with internal engineering to translate gaps into live demonstrability.
- Lead Agentic Apps demo readiness, curating scripts and prompt libraries.
- Champion discoverability through Demo Hub.
- Actively enable the global field on new offerings.
- Own the feedback loop to refine demo strategy.
- Manage programs across tools, solutions, and industries.
- Drive alignment and mitigate risks in demo strategy programs.
- Own critical metrics reporting on demo effectiveness.
Requirements
- 5+ years in demo strategy, solutions consulting, pre-sales, or a related GTM role.
- Direct experience with B2C and B2B digital marketing platforms (Adobe experience preferred).
- Technical fluency with platform workflows, schemas, data flow, and integration points in a martech ecosystem.
- Track record managing complex, cross-functional programs across product, marketing, engineering, and field teams.
- Excellent communicator, comfortable presenting to senior leaders and global audiences.
Skills
- Demo strategy
- Solutions consulting
- Pre-sales
- GTM strategy
- B2C digital marketing platforms
- B2B digital marketing platforms
- Martech ecosystem
- Program management
- Cross-functional collaboration
- Communication
- Presentation skills
Location
- US
Work Type
- Full-time
Experience Level
- Senior
Education Level
- Bachelor's degree in computer science, engineering, or Information Technology
- MBA or equivalent experience
- PMP or PgMP certification preferred
Salary/Compensations
- $111,700 - $215,750 annually (US)
- $149,000 - $215,750 annually (California)
- $149,000 - $215,750 annually (New York)
- $126,300 - $182,850 annually (Illinois)
Benefits
- Comprehensive benefits programs
About the Company
- Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences.
- Adobe’s industry-leading offerings include Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio.
- Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth.
- We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact.
- At Adobe, we believe that great ideas can come from anywhere in the organization.
- Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Equal Opportunity
- Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.
- Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015.