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About the Role

This role focuses on CRM campaign delivery for Boxing across the US and international Growth Markets, supporting key fight nights, PPV events, and broader lifecycle activity. It requires expertise in segmentation, personalization, copywriting, creative briefing, and optimization within a commercial context.

Responsibilities

• Build and deliver multi-channel CRM campaigns supporting boxing schedules, driving revenue, upgrades, retention, and subscriber growth.
• Own CRM activity across key events including fight schedules, major bouts, PPV campaigns, and always-on lifecycle programs.
• Drive personalization and advanced segmentation to maximize relevance, engagement, and conversion.
• Lead creative briefing and coordination, producing compelling CRM communications that resonate with fight fans.
• Champion a test-and-learn culture, continuously optimizing CRM creative, copy, cadence, and targeting.
• Report on campaign performance, identifying insights and opportunities to improve commercial outcomes.
• Manage multiple concurrent workstreams in a fast-paced, commercially driven environment.
• Work cross-functionally with product, content, data, and analytics teams across international markets.
• Build strong stakeholder relationships and operate effectively within a global matrix organization.

Requirements

• 2+ years' experience in a CRM role.
• Proven experience delivering end-to-end CRM campaigns in a commercial environment.
• Strong copywriting skills with an eye for creative detail and audience relevance.
• Confidence working across segmentation, personalization, and CRM lifecycle activity.
• Experience managing multiple priorities in a fast-paced, deadline-driven setting.
• Excellent stakeholder management and communication skills.
• Strong problem-solving skills and a proactive approach to delivering results.
• Ability and willingness to work closely with UK and European teams.

Skills

• CRM campaign delivery
• Segmentation
• Personalisation
• Copywriting
• Creative briefing
• Optimization
• Commercial mindset
• Stakeholder management
• Communication skills
• Problem-solving

Location

• US - New York

Work Type

• Permanent - Full Time

Experience Level

• 2+ years' experience

Benefits

• Access to DAZN
• Up to 15 days of paid time off
• Health benefits (including dental & eye care)
• Sick time package
• Parental leave offering
• Voluntary benefits (such as basic life term, personal accident and short and long-term disability covering)
• 401(k) retirement plan
• Family friendly community
• Learning and development resources

About the Company

• DAZN's ambition is to become the world's leading sports broadcaster and one of the biggest entertainment platforms globally.
• From boxing to major international sporting events, growth starts with keeping our subscribers engaged, retained, and passionate about our content.