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About the Role

This is a relationship-driven sales role representing a premium portfolio of family-owned, imported wineries to Toronto's restaurants, sommeliers, and beverage directors. You will introduce new wines, run staff tastings, coordinate wine dinners, and grow accounts you build yourself. If you're entrepreneurial, know Toronto's on-premise wine trade, and want a career where your effort sets your income, we'd like to meet you.

Responsibilities

Growing and managing a portfolio of restaurant and hospitality accounts
Building relationships with sommeliers, beverage directors, owners, and managers
Introducing customers to new wines and producers
Conducting staff education sessions and wine tastings
Coordinating wine dinners and special events, including occasional visits from winemakers
Identifying new business opportunities throughout your territory
Managing account receivables
Working toward defined sales and profitability targets

Requirements

Proven success in wine or beverage sales, preferably within Ontario's on-premise market
Existing relationships within Toronto's restaurant community are a strong asset
Strong communication, negotiation, and organizational skills
Comfortable using Microsoft Office and CRM tools
Valid Ontario driver's licence and reliable vehicle
Must reside within the GTA
A hunter mentality — comfortable prospecting new accounts, not just managing existing ones
WSET certification or Sommelier designation
Smart Serve certification
College diploma, university degree, or equivalent professional experience

Skills

Communication skills
Negotiation skills
Organizational skills
Microsoft Office proficiency
CRM tool proficiency

Location

Downtown Toronto
GTA

Work Type

Field sales
Remote flexibility

Experience Level

Proven success in wine or beverage sales

Education Level

College diploma, university degree, or equivalent professional experience
WSET certification or Sommelier designation
Smart Serve certification

Salary/Compensations

Most successful representatives earn $100,000–$150,000+, with top performers exceeding that, through an uncapped commission structure

Benefits

Uncapped commission structure with quarterly performance bonuses
Established customer base to accelerate your start
Andrew Peller Limited employee benefits
Ongoing wine education, including occasional travel to visit producers we represent
Flexibility to work from home when appropriate

About the Company

The Small Winemakers Collection (SWC) is a boutique agency within the Andrew Peller Limited family.
SWC is one of Ontario’s most respected importers, representing family-owned wineries from around the world.
We champion producers with international acclaim and a shared dedication to craftsmanship, authenticity, and quality.
Our team combines the entrepreneurial spirit of a small agency with the resources and reach of one of Canada’s leading wine companies.

Equal Opportunity

Andrew Peller Limited is committed to meeting the needs of persons with temporary and/or permanent disabilities in a way that allows them to maintain their dignity and independence.
We are happy to discuss any need for accommodation in the workplace and will make an effort to meet those needs in a timely manner by preventing and removing barriers to accessibility in the areas of information, communications, and employment.
At Andrew Peller Limited, we are committed to creating and celebrating a culture of Diversity, Equity, Inclusion and Belonging.
We are an equal opportunity employer committed to ensuring every person has a right to equal treatment with respect to employment without discrimination or harassment because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status or disability.