About the Role
Decanter is seeking an experienced Events Marketing Manager to lead marketing efforts for its growing portfolio of wine events. This role involves developing and executing creative, commercially focused campaigns to drive ticket sales and audience engagement across various channels, including email, digital, social media, partnerships, content, and events.
Responsibilities
- Planning, delivering, and optimizing integrated marketing campaigns across Decanter's global events portfolio.
- Leading day-to-day campaign delivery to drive ticket sales, audience engagement, and commercial performance.
- Managing multiple priorities and delivering projects independently.
- Identifying opportunities to continually improve campaign performance.
- Collaborating with editorial, commercial, design, digital, and events teams.
- Contributing ideas, insights, and recommendations to shape future campaigns.
- Providing on-site marketing support at UK and international events when required.
Requirements
- Minimum 3 years of experience in events marketing or multi-channel marketing, with responsibility for delivering commercial and experiential marketing campaigns.
- Proven experience marketing live events with responsibility for driving ticket sales and audience growth.
- Experience planning and delivering integrated marketing campaigns across email, website, social media, partnerships, and content marketing.
- Experience using CRM, email marketing, and CMS platforms to deliver campaigns and maintain website content.
- Proficiency with Google Workspace and creative tools like Canva.
- Experience producing clear, detailed briefs for designers, photographers, and videographers.
- Experience managing paid digital marketing campaigns, marketing budgets, and campaign performance reporting.
- Exceptional attention to detail.
- Willingness to travel.
Skills
- Events marketing
- Multi-channel marketing
- Commercial marketing
- Experiential marketing
- Live event marketing
- Ticket sales
- Audience growth
- Integrated marketing campaigns
- Email marketing
- Website management
- Social media marketing
- Partnership marketing
- Content marketing
- CRM platforms
- Email marketing platforms
- CMS platforms
- Google Workspace
- Canva
- Briefing designers
- Briefing photographers
- Briefing videographers
- Paid digital marketing
- Budget management
- Campaign performance reporting
Location
- London Office
Work Type
- Hybrid
Experience Level
- Experienced
Education Level
- WSET Level 3 qualification (or above), or equivalent wine industry knowledge, is highly desirable.
Salary/Compensations
- £30,000 - £40,000
Benefits
- Uncapped leave
- Bonus (profit share)
- Refer a friend bonus
- Well-being support
- Share Incentive Plan
About the Company
- Decanter is the world's leading wine media brand, inspiring and connecting wine lovers and trade professionals through award-winning journalism, digital content, the world's largest wine competition and world-class events.
- Future is the global leader in specialist media, with over 3,000 employees working across 200+ media brands.
- Future provides trusted, expert content online and off through specialist websites, magazines, events, newsletters, podcasts, and social spaces.
Equal Opportunity
- We embrace and celebrate diversity, making it part of who we are.
- Different perspectives spark ideas, fuel creativity, and push us to innovate.
- We're building a workplace where everyone feels valued, respected, and empowered to thrive.
- We keep hiring fair and inclusive, welcoming talent from every walk of life.
- A diverse team isn't just good for business. It's the Future.
