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About the Role

Senior Digital Project Manager is accountable for end-to-end project delivery within marketing production, overseeing full campaigns from coordinating ingest and master setup to technical consultation and guidance on adaptation and localization projects. The role plays a pivotal part in shaping WPP’s evolution toward AI-enabled production, coordinating and delivering AI and automation-powered initiatives, including WPP Open Pilots, Production Studio demos, proofs of concept, and innovation workstreams. This requires translating strategic ambitions into actionable delivery plans, bridging creative, technical, and operational teams to ensure effective and responsible deployment of new technologies.

Responsibilities

Serve as the primary point of contact for stakeholders and clients, facilitating communication related to end-to-end marketing campaign delivery, technical concepts and project status
Lead initiatives to construct briefs, ensuring all requisite information is captured before project initiation
Lead the end-to-end project management of AI initiatives, from scoping and planning to execution and delivery, specifically leveraging WPP Open to build and deploy AI powered production and agentic workflows solutions
Oversee production pipeline, monitor team availability and utilization, and ensure that efficiencies are maintained, and risks are mitigated
Line Manage project managers across locations to ensure successful delivery of projects
Manage and optimize internal workflows for technical processes to enhance productivity
Manage a diverse range of technical tasks, prioritizing time and resources for optimal project delivery

Requirements

A minimum of 4+ years of marketing production project management experience, particularly within technical or digital display environments, media experience a plus
Strong technical knowledge and understanding of digital display ads, enabling effective communication with production teams and clients
Basic understanding of dynamic (DCO) and templated development methodologies for digital media
Connected TV experience a plus
Experience in delivering expansive campaigns across multiple markets and languages
Multistakeholder management experience are desirable
Experience working within a virtual team environment and managing globally distributed project teams
Strong leadership skills to manage matrix reporting and drive cross-functional team changes

Skills

Project Management
AI
Automation
Digital Campaign Production
WPP Open
Production Studio
Proof of Concept
Innovation
Technical Consultation
Adaptation
Localization
Marketing Production
Digital Display Ads
Dynamic Content Optimization (DCO)
Templated Development
Connected TV
Global Team Management
Leadership

Location

Remote
Hybrid

Work Type

Hybrid
Full-time

Experience Level

Senior
4+ years

About the Company

WPP Production is the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Equal Opportunity

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.