About the Role
Penguin Random House UK is seeking a TikTok Shop eCommerce Executive to shape how readers discover and buy books through TikTok Shop. This role supports the day-to-day running and optimization of activity across titles, promotions, affiliates, and LIVE commerce on a growing platform.
Responsibilities
- Setting up and managing product titles for creators, including commission rates and sample allocation.
- Optimizing TikTok Shop product pages with clear copy and strong imagery.
- Supporting product selection, pricing, monthly discounting, gift with purchase set ups, TikTok Shop campaigns and ad hoc promotions.
- Monitoring and reporting on affiliate activity and performance.
- Building and updating affiliate webinar decks and maintaining rolling collaboration invitations for affiliate authors.
- Supporting LIVE commerce activity, including creating assets, setting up dashboards ahead of broadcasts and operating the LIVE dashboard during broadcasts.
- Supporting post-LIVE and post-campaign reporting, helping to identify key insights and learnings.
- Monitoring customer reviews within TikTok Shop.
- Tracking stock levels and communicating stock movements to divisions.
Requirements
- An entrepreneurial mindset, happy to get stuck in, learn quickly and help to shape how we do things as TikTok Shop develops.
- Experience of working with TikTok Shop, shoppable content, marketplace activity or other similar eCommerce platforms.
- A strong interest in TikTok Shop from a commercial and shopping perspective.
- Strong coordination skills, with the ability to keep track of moving parts across campaigns, products, creators, affiliates and internal teams.
- An analytical, curious and data driven approach, with confidence in using performance insight to understand what is working and where we can improve.
- Strong communication skills and the ability to build positive working relationships with colleagues across Digital Marketing, eCommerce and the wider business.
- A flexible and organised approach, with the ability to work in a fast-paced environment where priorities can shift quickly.
- Experience of the book category would be a real advantage.
- Direct TikTok Shop experience would be ideal, but candidates with strong eCommerce experience (e.g., Shopify or another marketplace platform) who can show a clear understanding of the TikTok Shop opportunity are also welcome.
Skills
- TikTok Shop
- Shoppable content
- eCommerce platforms
- Coordination
- Analytical skills
- Data-driven approach
- Communication skills
- Flexibility
- Organization
Location
- London
- Hybrid
Work Type
- Hybrid working
- Fixed term contract
- Full-time
Experience Level
- Mid-level
Salary/Compensations
- £32,000 per annum and upwards depending on how your skills and experience align to the role
Benefits
- Benefits
About the Company
- Penguin Random House UK is a company that believes in the power of authenticity and human creativity.
- We celebrate creativity and diverse perspectives.
Equal Opportunity
- As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role, and opt-in on their application form.
