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About the Role

Okta secures AI by building trusted, neutral infrastructure that enables organizations to safely embrace this new era. This role offers an opportunity to do career-defining work on a mission-driven team.

Responsibilities

• Design and execute joint marketing campaigns with partners, including webinars, events, and digital advertising.
• Develop co-branded marketing assets such as whitepapers, solution briefs, and social media content.
• Manage Market Development Funds (MDF) to support partner-led marketing initiatives.
• Incorporate focus partners into existing Okta-led initiatives with the regional marketing team.
• Coordinate logistical tasks for GSI and CSP partners with the APJ Strategic Partner Marketing Manager.
• Serve as a primary marketing contact for assigned focus partners, assisting with relationship maintenance and communication.
• Build and execute marketing plans for key in-region events, including Partner Connects, Partner Forum events in ANZ, and Tech Alliance events like AWS Summits.
• Highlight partner achievements and solutions through case studies, blogs, or videos.
• Ensure ongoing communication with partners regarding product updates, new campaigns, and marketing best practices.
• Collaborate with partners to create demand-generation campaigns and events.
• Facilitate lead sharing between Okta and its partners, ensuring accountability.
• Measure the effectiveness of partner marketing initiatives by tracking ROI, pipeline, revenue, and adoption.
• Utilize data and partner feedback to refine strategies and improve program outcomes.
• Work closely with the partner sales team to align marketing initiatives with revenue goals.
• Collaborate with Marketing Pod teams to integrate partner marketing strategies into global and theater-level plans.
• Ensure partner messaging aligns with Okta's broader product positioning and Go-To-Market strategy.

Requirements

• 8+ years of related experience in a professional role with a Bachelor’s degree.
• 6+ years of related experience in a professional role with a Master’s degree.
• Business strategic thinking, execution, and leadership in Partner + Marketing initiatives.
• Ability to lead complex projects, cross-functional teams, and company-wide initiatives.
• Deep understanding of business value propositions and 'better together' positioning with assigned focus partners.
• Experience owning, building, and driving strategies and plans with specific focus partners or partner types.
• Experience building and executing Partner + Marketing initiatives, campaigns, or programs leveraging templates and frameworks.
• Experience working closely with cross-functional teams.
• Experience managing Market Development Funds (MDF).
• Experience coordinating with regional marketing teams.
• Experience coordinating with strategic partner marketing managers.
• Experience serving as a primary marketing contact for partners.
• Experience building and executing for key in-region events.
• Experience highlighting partner success through case studies, blogs, or videos.
• Experience ensuring ongoing communications with partners.
• Experience creating collaborative demand-generation campaigns and events.
• Experience facilitating lead sharing and tracking.
• Experience tracking ROI of marketing initiatives.
• Experience using data and partner feedback to refine strategies.
• Experience collaborating with sales teams.
• Experience with integrated Go-To-Market planning.
• Experience ensuring product marketing integration.

Skills

• Partner Marketing
• Campaign Planning
• Asset Creation
• Market Development Funds (MDF) Management
• Event Execution
• Demand Generation
• Lead Sharing and Tracking
• ROI Tracking
• Sales Collaboration
• Go-To-Market Strategy
• Product Marketing Integration

Location

• ANZ

Work Type

• Hybrid

Experience Level

• 8+ years with Bachelor's degree
• 6+ years with Master's degree

Education Level

• Bachelor's degree
• Master's degree

Benefits

• Supporting Your Well-Being
• Driving Social Impact
• Developing Talent and Fostering Connection + Community

About the Company

• Okta is a global company with over 20 offices worldwide, united by a drive to innovate.
• Okta provides an immersive, in-person onboarding experience designed to accelerate impact and connect employees to the company's mission and team from day one.

Equal Opportunity

• Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran.
• Okta considers for employment qualified applicants with arrest and convictions records, consistent with applicable laws.
• Reasonable accommodation is available to complete any part of the job application, interview process, or onboarding.
• Okta may use Automated Employment Decision Tools (AEDT) that use artificial intelligence, machine learning, or other automated processes to assist in recruitment and hiring.