About the Role
Develop and implement market access strategies for new assets, ensuring optimal patient access and appropriate pricing. Drive cross-functional teams to achieve strategic and tactical planning for market access activities.
Responsibilities
- Develop a compelling access strategy tailored to stakeholder interests and needs.
- Lead strategic & tactical planning for market access activities to ensure optimal patient access with appropriate price setting.
- Drive a Local/Regional/Global cross-functional team to develop and implement access strategies for assigned assets.
- Scrutinize the commercialization plan for the assigned asset from pricing & reimbursement perspectives.
- Obtain endorsements from TA Leads to implement access strategies.
- Support NAA on developing new asset assessments.
- Develop and implement access plans for assigned assets, including scenario-based pricing assumptions with strategic initiatives, secure patient access and identify opportunities for accelerating launch timing.
- Investigate and build deep understandings of key stakeholders’ (payers, market access customers) needs and reflect these insights into business/access planning processes.
- Leverage real-world databases and information in areas such as Epidemiology, Patient dynamics, Diagnosis & treatment guidelines, Market Environment, Competitive landscape analysis, Physician/Patient/Payer Insights, Unmet medical needs, Burden of Disease/ QOL, and Local/Overseas access environment.
- Lead discussions and presentations to senior management to get required funding for launch optimization projects.
- Work in close alignment and cooperation with a cross-section of colleagues through JMT/JVT/JAT.
- Participate in JDC/J-PRC for portfolio entry, Global DP3 and Japan buy-up etc. through asset assessment in related TA as required.
- Develop and include value claims for the brand at NDA to support optimal access.
- Support NAA on developing reasonably accurate Long-range revenue/expense/demand forecast for Pfizer pipeline assets and BD projects until 18 months prior to approval.
- Support NAA on developing data, insights and recommendations for Strategic Plans that include strategies, tactics, and programs to maximize the long-term potential of development compounds, and obtain senior management endorsement.
Requirements
- Solid understanding of health policy and health system dynamics, access, pricing & reimbursement system.
- Basic knowledge on HEOR/HTA/CEA.
- Strong English skills to communicate with global SHs and input and negotiate Japan needs.
- Excellent communication skills to interact with external/internal executive-level stakeholders.
- Knowledge of secondary data and publicly available market data.
- Strong analytical skills.
- Marketing experience in Pharma and/or other industries.
- New product planning & analysis, database/Market analysis experience.
- Innovative and creative strategic thinking.
- Project management & time management skills.
- Teamwork /networking & interpersonal skills, and negotiation skill.
- Acts decisively and being adaptable.
Skills
- Market Access
- Strategic Planning
- Pricing
- Reimbursement
- Cross-functional Team Leadership
- Stakeholder Management
- Data Analysis
- Health Policy Analysis
- Health Economics and Outcomes Research (HEOR)
- Health Technology Assessment (HTA)
- Cost-Effectiveness Analysis (CEA)
- English Communication
- Presentation Skills
- Project Management
- Time Management
- Teamwork
- Networking
- Interpersonal Skills
- Negotiation
About the Company
- Pfizer careers are like no other. In our culture of individual ownership, we believe in our ability to improve future healthcare, and potential to transform millions of lives. We’re looking for new talent to join our global community, to unearth new innovative therapies that make the world a healthier place.
Equal Opportunity
- Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
- To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.
