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About the Role

This role sits at the intersection of creative, data, and automation, owning the end-to-end execution and optimization of marketing campaigns for a portfolio of automotive brands. This role is ideal for a proactive, solutions-oriented marketer who thrives in a fast-paced environment.

Responsibilities

• Own campaigns end-to-end—from ideation and briefing through execution, testing, and optimization
• Build and manage targeted customer journeys using our internally-developed Marketing Automation Platform (MAP)
• Write and refine marketing copy for campaigns across channels, ensuring messaging is clear, compelling, and aligned with each brand’s voice
• Partner with creative teams to deliver engaging, conversion-focused campaigns
• Manage a portfolio of automotive brands, ensuring all campaigns adhere to brand guidelines and objectives while maintaining consistent messaging across channels
• Translate OEM initiatives (e.g., vehicle launches, sales events) into dealership-level campaigns
• Stay current on automotive marketing trends and customer behavior
• Analyze campaign performance to generate actionable insights
• Lead testing and optimization strategies to improve engagement, conversion, and ROI
• Continuously refine segmentation, personalization, and campaign logic
• Coordinate cross-functional execution across creative and development teams
• Manage timelines, track deliverables, and ensure on-time campaign launches
• Act as a key point of contact for marketing-related requests and support for your brands
• Oversee template QA, ensuring accuracy prior to campaign deployment
• Manage brand and legal compliance approvals
• Ensure all campaigns meet quality and regulatory standards

Requirements

• 5+ years of experience in marketing (preferably digital, lifecycle, or CRM marketing)
• A proactive, solutions-oriented problem-solver who takes initiative and owns outcomes
• Comfortable working autonomously and collaboratively, balancing independent ownership with cross-functional teamwork
• Highly organized with the ability to manage multiple priorities in a fast-paced, high-growth environment
• Proven track record executing data-driven campaigns end-to-end
• Strong analytical skills with the ability to translate data into actionable insights
• Adaptable and able to maintain high-quality output under tight timelines
• Exceptional attention to detail and commitment to accuracy
• Strong communication and interpersonal skills
• Experience in automotive, retail, or other high-consideration purchase industries
• Experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot, Marketo, Braze, or similar)
• Proficiency in project management tools (Airtable or similar tools a plus)
• Indefinite right to work within the USA

Skills

• Digital marketing
• Lifecycle marketing
• CRM marketing
• Marketing Automation Platform (MAP)
• Marketing copy writing
• Campaign strategy
• Campaign execution
• Campaign optimization
• Customer journey building
• Brand guidelines adherence
• Data analysis
• Testing strategies
• Segmentation
• Personalization
• Project management
• Quality assurance
• Brand compliance
• Legal compliance

Location

• USA

Work Type

• Full-time

Experience Level

• 5+ years of experience in marketing

Salary/Compensations

• $90,000 to $95,000

Benefits

• Eligible for an annual incentive plan
• Eligible to receive additional company benefits

About the Company

• Mobility delivers Essential Intelligence® that shapes decision making.
• We provide the world’s leading organizations with the right data, connected technologies and expertise they need to move ahead.
• As part of our team, you’ll help solve complex challenges that equip businesses, governments and individuals with the knowledge to adapt to a changing economic landscape.
• If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Equal Opportunity

• It is the policy of Mobility to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.
• In addition, Mobility will provide reasonable accommodations for qualified individuals with disabilities.