About the Role
Are Media is seeking a Group Creative Lead to drive visual craft and creative quality for commercial output and lead a multi-disciplinary team. This role involves executing creative solutions that deliver audience engagement and commercial impact, collaborating with various teams to translate client briefs into innovative ideas across multiple channels, and ensuring creative excellence while building scalable frameworks.
Responsibilities
- Lead the end-to-end creative output for advertising and branded content campaigns across Are Media's portfolio of print, digital, and social.
- Collaborate with Sales and Strategy to shape proposals that win, then oversee execution through to delivery.
- Mentor and direct a team of creatives, setting the standard for craft, consistency, and commercial thinking.
- Champion the creative product in client and agency conversations, presenting concepts with clarity and confidence.
- Lead and uphold the visual creative direction across print, digital, social and branded content.
- Translate client briefs into integrated, commercially effective creative concepts.
- Provide art direction on key campaigns, pitches and client work.
- Ensure all creative output is on-brief, on-brand and meets quality standards.
- Direct and collaborate with designers, videographers, photographers and external partners.
- Develop and implement design systems, templates and frameworks to improve efficiency.
- Use performance data and audience insights to inform creative decisions.
- Manage workflow, prioritisation and delivery across a high-volume creative pipeline.
- Foster strong collaboration across Sales, Editorial, Strategy and Production teams.
Requirements
- A strong portfolio spanning branded content, integrated campaigns, or media-owner creative; ideally including editorial-adjacent work.
- Demonstrated experience leading creative teams in a media, agency, or in-house publishing environment.
- Fluency across digital, social, and print formats; you understand the nuance each channel demands.
- A track record of working effectively with commercial stakeholders without compromising creative integrity.
- Familiarity with the Australian women's lifestyle and media landscape, and what resonates with highly engaged, loyalty-driven audiences.
- Strong verbal communication skills; you can defend an idea and adapt one in equal measure.
Skills
- Visual craft
- Creative quality
- Team leadership
- Creative solution execution
- Audience engagement
- Commercial impact
- Client brief translation
- Innovative idea generation
- Multi-channel campaign development
- Design
- Storytelling
- Emerging trends analysis
- Creative excellence
- Scalable framework development
- System development
- Process development
- Talent coaching
- Talent development
- Collaboration
- High-quality work delivery
- Fast-paced environment adaptation
- High-volume environment adaptation
- Advertising
- Branded content
- Digital
- Social media
- Proposal shaping
- Creative output mentorship
- Commercial thinking
- Client communication
- Agency communication
- Concept presentation
- Visual creative direction
- Art direction
- On-brief adherence
- On-brand adherence
- Quality standards adherence
- Designer collaboration
- Videographer collaboration
- Photographer collaboration
- External partner collaboration
- Design system implementation
- Template implementation
- Framework implementation
- Performance data utilization
- Audience insight utilization
- Workflow management
- Prioritisation
- Delivery management
- High-volume creative pipeline management
- Sales team collaboration
- Editorial team collaboration
- Strategy team collaboration
- Production team collaboration
Location
- Australia
Work Type
- Hybrid
Experience Level
- Lead
Benefits
- A day of leave for your birthday
- 4 days of volunteering leave each year
- An inclusive parental leave program that supports all parents, families & carers
- FREE digital access to all our titles
- Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more)
About the Company
- Are Media is Australia’s #1 women’s lifestyle network.
- We connect with 90% of Australian women, igniting intention through our brands including The Australian Women’s Weekly, Better Homes and Gardens, Woman’s Day, marie claire, ELLE Australia, TV WEEK, New Idea, WHO, Australian Gourmet Traveller and BEAUTY/crew.
- With deep insights into what moves, inspires and excites women, we join commercial partners with audiences across print magazines, digital and social channels, TV, video, Australia’s biggest online communities, content commerce and immersive experiences.
- We create content Australians love across food, fashion, beauty, homes, entertainment, and lifestyle and through our Change AREgenda we drive meaningful and positive change for women.
- Are Media employs Australia’s best content creation talent and we are proud that our greatest strength is our people.
- Join Australia’s leading content company for women and be part of an inspiring, creative and collaborative team.
Equal Opportunity
- Are Media is a proud member of Media Diversity Australia, a not-for-profit organisation working towards a media landscape that looks and sounds like Australia.
- We are committed to fostering diverse, respectful, collaborative & inclusive workplace.
- We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds.
- When you apply, please let us know of any reasonable adjustments you may need during the interview process.
