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About the Role

Manage the daily rhythm of social channels for a major FMCG beauty & wellness brand, focusing on content ideation, trend tracking, scheduling, community engagement, copywriting, and performance tracking to ensure consistent and compelling brand presence across platforms.

Responsibilities

• Create and manage social content calendars across TikTok, Instagram, and emerging platforms.
• Schedule and publish content, ensuring adherence to brand guidelines, platform specifications, and accessibility standards.
• Write and adapt social copy for each platform, maintaining a consistent and compelling tone of voice.
• Coordinate with the creative team and content creators for timely asset delivery.
• Support the Senior Social Media Manager in planning always-on content, campaign activations, and product launches.
• Monitor social channels daily, responding to comments, messages, and mentions in a timely and on-brand manner.
• Proactively engage with the audience to foster community and connection.
• Track trending topics, hashtags, and cultural moments, flagging opportunities and drafting reactive content.
• Identify opportunities for creative engagement and community-building.
• Track and report on social content performance across platforms, focusing on key metrics.
• Use native platform analytics and social management tools to monitor content effectiveness and identify trends.
• Support the Senior Social Media Manager and Data Analyst in creating a learning loop between content and performance data.
• Collaborate with content creators, designers, and copywriters to align social assets with objectives.
• Support the coordination of influencer and creator content within the publishing schedule.
• Work closely with the brand team on day-to-day social activity and stakeholder communication.
• Assist in briefing processes, translating client briefs into clear direction for the creative team.
• Stay current with social platform updates, algorithm changes, new features, and emerging content formats.
• Contribute ideas for new content formats, series, and engagement approaches.
• Ensure the studio's content approach reflects the latest platform best practices.

Requirements

• 3-5 years of experience in social media management for consumer brands, ideally in beauty, personal care, wellness, or FMCG.
• Strong platform fluency across TikTok, Instagram, YouTube, and emerging social channels.
• Experience managing social content calendars and publishing workflows across multiple platforms.
• Solid copywriting skills with the ability to write platform-native social copy.
• Experience with community management.
• Familiarity with social media management tools and native platform analytics.
• Ability to track and report on social performance metrics.
• Strong organizational skills, with the ability to manage multiple workstreams and deadlines.
• A genuine interest in social culture, digital trends, and the beauty and personal care landscape.
• A collaborative, proactive working style.
• Professional proficiency in English.

Skills

• Social Media Management
• Content Ideation
• Trend Tracking
• Content Scheduling
• Community Engagement
• Copywriting
• Performance Tracking
• TikTok
• Instagram
• YouTube
• Content Calendar Management
• Platform-Native Copywriting
• Social Media Management Tools
• Native Platform Analytics
• Reporting
• Organizational Skills
• Collaboration
• Proactive Communication

Location

• London

Work Type

• Hybrid
• 3 days per week

Experience Level

• 3-5 years

About the Company

• Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands.
• Partners with over 300 clients in 40+ countries.
• Unique model drives creativity and efficiency, delivering tailored solutions.
• Part of The Brandtech Group, leveraging cutting-edge AI technology to revolutionize creative and delivery processes.
• AI solutions enhance efficiency, spark creativity, and drive insightful decision-making.
• Has set ambitious environmental goals around sustainability, with science-based emissions reduction targets.
• Embeds sustainability into every department and project lifecycle.

Equal Opportunity

• OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected.
• All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.