About the Role
DTC at Nothing is responsible for global direct commerce, owning the customer journey from first click to repeat purchase. This role will be a dedicated commercial owner for the US market, focusing on revenue, conversion, and Average Order Value (AOV) with a weekly trading cadence built from scratch.
Responsibilities
- Manage day-to-day operations of Nothing.tech in the US and own site performance against target with revenue, conversion rate and AOV as the headline metrics
- Own the US trade calendar end-to-end: product launches, promotions and peak moments, partnering with cross-functional teams including CRM, Paid, Marketing to ensure timely, relevant campaigns that drive engagement and commercial performance
- Drive incremental revenue growth by leading the strategy and execution of trading tactics and initiatives for Nothing.tech, in collaboration with the Ecommerce Director and the tech and design teams
- Monitor, own and optimise on-site conversion path and customer experience by collaborating with Tech, Analytics and Marketing to resolve friction points and develop new functionalities, contributing to improvements in conversion and user satisfaction
- Run the weekly trading cadence: interrogate the numbers and build mitigation plans to close any gap to plan, using data to prioritise roadmap elements
- Forecast US trading with the Ecommerce Director and report performance with a clear read on what's driving it and what to do next
Requirements
- Five or more years running ecommerce trading at scale; DTC, consumer tech or a high-growth product-led business
- Hands-on US ecommerce experience is essential: you know how the US market trades, converts and promotes
- Comfortable in the data yourself: you build the trading report, read the funnel and turn findings into decisions
- Commercial fluency: you think in revenue, CR, AOV and contribution margin with sessions and bounce rate being diagnostics
- A cross-functional operator: you can brief, align and hold teams you don't own to a deadline and a standard
- You've worked somewhere the playbook didn't exist yet and you built it; you make decisions with incomplete information and bring structure where there isn't any
- A bias for shipping: you'd rather get something live and iterate than wait for a perfect brief
- Brand and design sensibility on top, with hands-on Shopify and GA4 experience
- You live within a 60-minute commute of your home office location
Skills
- Shopify
- GA4
Location
- London
- San Francisco
Work Type
- Full-time
- In-office
Experience Level
- Five or more years
About the Company
- Nothing exists to make tech feel exciting again.
- We’re building a different kind of technology company, one that puts design, emotion, and human creativity at the heart of everything we do.
- From the way our products look and feel to how we communicate and show up in culture, we believe technology should make you feel something.
- Founded in London in 2020, we’ve grown from idea to global challenger in just a few years.
- Backed by GV (Google Ventures), EQT Ventures, and C Ventures, and investors like Tony Fadell (iPod), Casey Neistat, and Kevin Lin (Twitch), we’re now sold in 40+ markets with millions of users worldwide.
