About the Role
As BDR Enablement Manager, you will be responsible for the professional development of Business Development Representatives, focusing on their ramp-up, learning, and success in generating pipeline. This role is ideal for individuals passionate about coaching, program development, and driving sales success.
Responsibilities
- Own and deliver onboarding for new BDRs, including role plays, certifications, and product demos.
- Maintain current training on sales methodologies, cold calling, and objection handling.
- Provide regular call coaching, feedback, and skills assessments.
- Run workshops on advanced sales skills and product positioning.
- Create and maintain enablement content such as playbooks, scripts, objection guides, and demo frameworks.
- Audit programs based on feedback and performance data.
- Partner with BDR managers, Product Marketing, and Sales Ops to align enablement with GTM goals.
- Translate product updates and campaigns into BDR-ready resources.
- Track enablement impact, including ramp time, productivity, and program adoption.
- Use data to identify skill gaps and design targeted interventions.
Requirements
- Experience in BDR/SDR enablement, sales management, or as a senior BDR/SDR, preferably within SaaS or cybersecurity.
- Proven experience designing and delivering onboarding/training programs.
- Strong understanding of BDR workflows, sales tools (Salesforce, Outreach, Gong, etc.), and sales methodologies (e.g., MEDDPICC, Challenger).
- Excellent communication, coaching, and cross-functional collaboration skills.
- Data-driven mindset with experience using analytics to measure and improve enablement effectiveness.
- Technical acumen in cybersecurity or SaaS.
- Familiarity with pipeline metrics and sales process optimization.
- Successful completion of applicable background checks.
Skills
- Sales Enablement
- Sales Management
- BDR/SDR Training
- Coaching
- Program Development
- Content Creation
- Sales Methodologies
- Cold Calling
- Objection Handling
- Product Positioning
- Data Analysis
- Cross-functional Collaboration
- Salesforce
- Outreach
- Gong
- MEDDPICC
- Challenger Sale
- Enablement Platforms (Highspot, Seismic)
- Pipeline Metrics
- Sales Process Optimization
Location
- EMEA
Work Type
- Hybrid
Experience Level
- Senior
Salary/Compensations
- £60,000 - £90,000
Benefits
- Comprehensive benefits package
- Formal and on-the-job learning opportunities
- Career Growth Opportunities
- Incentive plans
About the Company
- Mimecast is built on curiosity, resilience, and a shared belief that cybersecurity should feel less like a fire drill and more like a craft.
- We save companies the embarrassment of awkward data slip ups by disrupting cybercriminal activity.
- We think fast, go big and always demand more.
- We work hard, deliver – and repeat.
- We grow with meaningful determination.
- We empower each other, live by our values, and always deliver on our purpose.
- We push each other to be better and expect to be pushed back.
- This is a community of respect.
- Where everyone is counted.
Equal Opportunity
- We are committed to building an inclusive, diverse community that celebrates and welcomes everyone.
- We are proud to be an Equal Opportunity and Affirmative Action Employer.
- We particularly welcome applicants from traditionally underrepresented groups.
- We consider everyone equally: your race, age, religion, sexual orientation, gender identity, ability, marital status, nationality, or any other protected characteristic won’t affect your application.
