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About the Role

This role involves owning the performance function for two key accounts, requiring leadership in paid search, paid social, and programmatic strategy. You will ensure quality control, mentor junior team members, and act as the primary digital expert.

Responsibilities

• Own the senior client relationship across performance accounts, serving as the primary point of contact for strategy, recommendations and escalations
• Develop and present performance strategies and campaign results directly to senior stakeholders, including quarterly reporting sessions with international head offices
• Lead the performance channel roadmap across paid search, paid social and programmatic, proactively identifying opportunities rather than waiting for a brief
• Quality-control all performance output before it reaches clients, setting and holding a consistently high standard across the team
• Guide and mentor junior team members day to day, helping them build judgement so they need less direction over time
• Collaborate with the broader planning team to connect performance activity into holistic channel recommendations
• Navigate the platforms directly to pull insights and understand what is happening at a campaign level, not wait for a report to land in your inbox
• Own financial accuracy across your accounts including budgets, IO paperwork and reconciliation

Requirements

• Solid depth across paid search and paid social
• Ability to go into a platform and pull meaningful insights independently
• Confident, credible presence with senior clients
• Experience guiding or mentoring junior team members, formally or informally
• Full-funnel mindset
• Comfort working in a smaller independent agency
• Experience with execution and platform knowledge
• Ability to think critically and build client relationships
• Willingness to step outside a defined lane and assist the team as needed
• Ability to build and maintain client relationships

Skills

• Paid search
• Paid social
• Programmatic
• Client relationship management
• Mentoring
• Data analysis
• Strategic planning

Location

• Sydney

Work Type

• Hybrid

Experience Level

• Senior

Benefits

• Real proximity to senior leadership
• Work is visible and opinion is heard from day one
• Deep client relationships
• Full-funnel exposure
• Hybrid working across two Sydney locations
• Flexibility on where you work across the week
• Collaborative and down-to-earth team culture
• Team trips every two years
• A day off on your birthday

About the Company

• Independent media agency with 30 years of experience
• Small team of around 25 people
• Proud client roster with long-term relationships
• Environment where individuals are known and work is meaningful

Equal Opportunity

• Fulcrum celebrates diversity and knows that differences help us thrive.
• Committed to diversity, inclusion, and providing equal opportunities at all stages of the recruitment process.
• Encourages application even if feeling imposter syndrome.