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About the Role

As a Manager, Dasher Integrated Marketing – Expansion & New Business Bets, you will be responsible for working with product management, business, marketing, and creative teams to drive supply, growth, and go-to-market strategies for emerging business areas that sit at the forefront of DoorDash’s growth. You’ll support strategic integrated marketing initiatives that drive awareness, adoption & excitement of new offer types for Dashers, and shape the marketing narrative that defines how Dashers engage with new earning opportunities. You’ll work on national GTM launches as well as scrappy ops tests to support the development and scaling of programs that increase engagement and retention within these non-Restaurant programs – such as Pro Shopper Rewards and New Dasher education for new offer types. You’ll leverage in-app, owned, and earned channels to grow product usage, measure impact, and drive awareness for these initiatives. You’ll collaborate with research teams like UXR and Audience insights to identify and synthesize Dasher needs, trends, and early opportunities for us to explore. This role is ideal for someone who thrives in ambiguity, enjoys blending analytical thinking with creative storytelling, and loves building new things from the ground up.

Responsibilities

Lead go-to-market strategy for new and evolving Dasher-facing programs in expansion verticals such as DashLink, DSD, Pizza, and Alcohol.
Execute marketing experimentation and pilots for new offerings that Dashers value and adopt—synthesizing learnings and scaling what works.
Partner with research and insights teams to uncover Dasher needs, pain points, and motivations across new earning modalities, and use findings to inform messaging and product roadmaps.
Collaborate with Creative, Brand, and CRM teams to build high-impact campaigns across owned and earned channels.
Join a cross-functional team from Product, Brand, CRM, and Operations on weekly business reviews. Report out to leadership on progress and drive recommendations.
Partner with gear and supply vendors to design, procure, and deploy delivery gear and equipment for new and differentiated offer types, ensuring Dashers are equipped to access and succeed in emerging verticals.
Mentor and influence cross-functional partners as the marketing lead for new business bets, helping set the tone and best practices for how we test, learn, and scale.
Roll up your sleeves to own the success of a campaign or test: writing content, setting up in-app and email campaigns, and bringing together other needed partners to execute your strategies.

Requirements

5+ years of professional experience in a marketing or strategy role, within a high-growth and fast-paced environment and experience working with Product and Strategy teams.
Strong project management skills, balancing multiple initiatives while maintaining attention to detail.
Experienced in cross-functional leadership, aligning product, ops, creative, and research stakeholders toward a shared goal.
Data-fluent and can lead and self-serve on market/segment sizing, forecasting, and analytics to understand campaign efficacy and run A/B tests.
Proficient in Excel and understand how to best leverage available AI tooling to gather insights and trends.
Audience-obsessed and understand the value of pairing qualitative insights – by running surveys and conducting UXR interviews – with data to identify user problems and define opportunities to drive vertical growth and audience engagement.
Can flex between strategic and executional work —developing GTM frameworks one day and writing in-app copy the next.
Exceptional communicator—clear, concise, and persuasive.
A builder’s mentality – passionate about technology products that impact millions, and think of yourself as an energizing, effective communicator eager to get into integrated marketing.

Skills

Excel
SQL (preferred)
AI tooling

Experience Level

5+ years of professional experience

Salary/Compensations

$142,800—$210,000 USD

Benefits

401(k) plan with employer matching
16 weeks of paid parental leave
Wellness benefits
Commuter benefits match
Paid time off
Paid sick leave
Medical, dental, and vision benefits
11 paid holidays
Disability and basic life insurance
Family-forming assistance
Mental health program
Flexible paid time off/vacation for salaried roles
80 hours of paid sick time per year for salaried roles

About the Company

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.
DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Equal Opportunity

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.