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About the Role

We are looking for an exceptional Commercial Head to drive revenue growth from Admin Services in the UK. You will collaborate with cross-functional teams to understand performance, uncover opportunities, and deliver results, requiring a relentless focus on numbers, members, product prioritization, and detailed planning to increase revenue targets and customer lifetime value.

Responsibilities

• Own and forecast revenue for Admin Services, partnering with Finance and stakeholders to set, track, and refine financial projections.
• Analyze member behavior, segment audiences, and measure subscription cohort performance with BI team support, translating data into actionable recommendations for product prioritization, pricing, positioning, and communications.
• Partner with Product teams to shape product positioning, align on roadmaps, and support successful product launches with tailored Go-To-Market strategies.
• Support new feature launches across channels, partnering with sales and operations teams to deliver experiments.
• Facilitate brainstorm sessions and workshops to surface creative ideas and implementation plans.
• Communicate regularly with a wide range of stakeholders, including Tide’s Senior Leadership Team and the C-Suite.
• Lead commercial research and competitive analysis to monitor trends and benchmark, translating findings into actionable strategies.
• Act as an expert on member motivations to bring their voice into commercial and product design discussions.

Requirements

• Proven experience in driving commercial impact, partnering with finance to understand performance and identify opportunities for improvement.
• Ability to set and track clear KPIs across all initiatives to meet revenue goals.
• 7+ years of experience leading 'always on' activity to drive commercial performance, ideally with specific experience in Accounting and other Admin Services products in a fintech environment.
• Demonstrated ability to plan and deliver consistent activity that drives commercial impact.
• Ability to review and interpret data to develop hypotheses and assumptions, turning insights into clear, actionable plans.
• Proven Go-To-Market track record, delivering holistic, high-impact omni-channel campaigns.
• Exceptional project management skills, able to juggle multiple launches and tactical tests in a fast-moving environment.
• Ability to build relationships across teams, craft compelling messaging, and navigate ambiguity with confidence.
• Self-starter attitude, working backwards from targets, proactively removing blockers, and adapting to shifting priorities.
• Ability to coach and guide a small team.

Skills

• Commercial acumen
• Analytical mindset
• Go-To-Market strategy
• Omni-channel campaign management
• Project management
• Creative collaboration
• Communication skills
• Organization skills
• Team management

Location

• Central London

Work Type

• Flexible work from home or at the office arrangements

Experience Level

• 7+ years experience

Salary/Compensations

• Competitive salary

Benefits

• Vitality Health Insurance, with a proactive focus on mental and physical wellbeing
• Hundreds of perks and discounts through Vitality Health Insurance
• 24/7 Employee Assistance Programme
• 25 days holiday with the ability to buy extra days
• Professional L&D budget per year
• Referral bonus
• Access to ‘salary sacrifice’ benefits such as Cycle to Work scheme and pension contribution
• Spacious brand new office in Liverpool street with an all-day snacks bar
• Enhanced family-friendly leave
• 24 hours paid volunteering time off per year
• Monthly team socials
• Sabbatical leave

About the Company

• Tide helps SMEs save time and money by offering business accounts, banking services, and administrative solutions like invoicing, accounting, expense management, payroll, and company formations.
• Tide is transforming the small business banking market and supports over 2 million members globally across the UK, India, Germany, and France.
• Tide uses advanced technology and data-driven decisions to serve its mission.
• Tide has over 2 million members, has raised over $300 million in funding, and has over 2,800 employees globally.
• Tide has received Great Place to Work certification three years in a row and recognition in India’s Top 50 Best Workplaces in Banking, Financial Services, and Insurance in 2026.
• Tide has offices in Central London, with technology and support centers in Bulgaria, Serbia, Romania, Lithuania, and Hyderabad, and offices in Gurugram, New Delhi, Berlin, Paris, and Luxembourg.

Equal Opportunity

• At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives.
• We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.
• At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.