About the Role
Flexe is seeking a hands-on digital marketer to own their website and build an inbound demand engine. This role involves continuous improvement of the company website (WordPress, site performance, technical SEO, AI-search visibility) and running demand generation programs (campaigns, marketing automation, landing pages, webinars) to grow pipeline. The ideal candidate thrives in fast-paced environments, has a strong bias for action, and ideally brings B2B technology and logistics experience.
Responsibilities
- Take full ownership of Flexe.com and measurably improve site speed and Core Web Vitals.
- Lead a website consolidation and migration, partnering with engineering to make self-serve product surfaces crawlable and indexable by search engines and AI assistants.
- Grow Flexe's organic visibility across traditional search and AI answer engines.
- Build and scale the inbound demand engine: nurture and lifecycle programs, high-converting landing pages, and a recurring webinar program.
- Bring day-to-day web and campaign execution in-house, reducing reliance on outside agencies.
- Own, build, and continuously improve Flexe's web presence on WordPress, fronted by Cloudflare.
- Improve and protect site performance, including page speed and Core Web Vitals.
- Manage technical site health and SEO hygiene: redirects, canonical tags, robots and crawl directives, XML sitemaps, and schema / structured-data markup.
- Lead website projects end-to-end, including site consolidation and migrations, information architecture.
- Grow organic visibility across traditional search and AI answer engines; own the SEO/AEO toolset and a top-keyword content program.
- Build and run marketing automation, email, and nurture programs.
- Build and optimize landing pages and conversion paths that turn traffic into pipeline.
- Build and execute integrated campaigns across organic, email, web, and social.
- Help orchestrate webinars end-to-end.
- Provide support for events and field-marketing activations as needed.
- Manage lead capture, forms, and routing hygiene, and report on demand-generation program performance.
Requirements
- 5+ years of digital / web marketing and demand generation experience (or related field) in a B2B environment.
- Hands-on WordPress expertise: building and maintaining sites and working with themes, templates, and plugins.
- Demonstrated experience improving site performance and Core Web Vitals / PageSpeed on a live site.
- Working knowledge of HTML and CSS.
- Strong technical SEO skills, including crawlability, indexation, redirects, site migrations, and structured data.
- Hands-on demand generation execution: marketing automation and email (e.g., Pardot), landing pages and CRO, and integrated campaign management.
- 3+ years of experience in the logistics industry and/or B2B technology (preferred).
- Hands-on experience with the WordPress stack: WP Engine, Elementor, WP Rocket, Yoast, and Cloudflare (preferred).
- Experience optimizing for AEO / AI-search and with SEO/AEO platforms such as Profound, BrightEdge, AirOps, or Semrush (preferred).
- Proficiency with GA4, Google Search Console, and Google Tag Manager (preferred).
- Familiarity with a CRM and marketing automation stack (e.g., Pardot, Salesforce) (preferred).
- Experience running webinars on a platform such as ON24 or Zoom Webinars (preferred).
- Self-directed, with a track record of owning web and campaign projects end-to-end and delivering measurable results.
- Strong communication and cross-functional collaboration skills.
- Demonstrated use of AI-assisted marketing tools and workflows to scale marketing output.
- Must be authorized to work in the US; not currently sponsoring visas.
Skills
- WordPress
- Site performance
- Technical SEO
- AI-search visibility
- Demand generation
- Campaign management
- Marketing automation
- Landing pages
- Webinars
- Elementor
- WP Rocket
- Yoast
- Cloudflare
- Core Web Vitals
- HTML
- CSS
- Crawlability
- Indexation
- Redirects
- Site migrations
- Structured data
- CRO
- Pardot
- Outreach
- GA4
- Google Search Console
- Google Tag Manager
- Salesforce
- ON24
- Zoom Webinars
- AI-assisted marketing tools
Location
- Seattle, WA
Work Type
- Hybrid (onsite 3 days/week)
- Occasional travel
Experience Level
- 5+ years of digital / web marketing and demand generation experience
- 3+ years of experience in the logistics industry and/or B2B technology (preferred)
Salary/Compensations
- $101,750 to $143,000
- Company equity as part of compensation package
Benefits
- Medical, dental, and vision insurance
- 401k with employer match
- Flexible Time Off Policy, with 10 company paid holidays
- 2 days of volunteer time off
- 12–15 weeks of paid parental leave
- Monthly home internet stipend
- Employee support groups, social groups, and mentorship program
- Employee-driven programs for volunteering
About the Company
- Flexe is a team of technology entrepreneurs and logistics experts who are transforming the $1.5T logistics industry.
- Flexe delivers technology-powered flexible warehousing infrastructure to the world’s largest Enterprise companies, creating unprecedented agility and flexibility in their supply chains.
- Our cloud-based software platform connects to 1300+ warehouse operators across North America, making the process of sourcing, operating and scaling logistics services fast and efficient.
- Founded in 2013 and headquartered in Seattle, Flexe provides tech-enabled warehouse services with access to North America’s largest network of warehouse operators.
- Integrating technology, open logistics networks, and elastic economic models allow Flexe customers to move fast, at scale, and with precision.
Equal Opportunity
- Flexe participates in E-Verify, an employment authorization program through the U.S. Department of Homeland Security and the Social Security Administration.
- Flexe is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
