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About the Role

Marketing Operations plays a critical role in creating the foundations for marketing success. This role will own how marketing data is structured, analysed, and activated across the business, enabling teams to make insight-led decisions that drive performance and commercial growth. You will lead a specialist Data & Analytics team responsible for reporting, data integration, data governance and customer insight across a growing marketing technology stack.

Responsibilities

Define and lead the Data & Analytics strategy within Marketing Operations
Manage and develop a high-performing team, setting clear priorities and standards
Act as the senior lead for marketing data, aligning analytics with commercial goals
Design and implement scalable, standardised processes for data management, reporting, and insight delivery
Drive operational efficiency by identifying and removing bottlenecks, streamlining workflows, and accelerating speed to market
Own prioritisation and delivery of analytics workload, improving task planning, automate processes, and improve team capacity and project delivery across Essential and Enhanced shows
Own end-to-end marketing performance reporting and KPI frameworks
Oversee dashboards (Power BI) and ensure consistent, accurate reporting across teams
Deliver actionable insights to improve campaign performance, customer engagement, and conversion
Lead analysis across the full customer journey, including funnel performance and attribution
Own data management and integration across platforms (GA4, GTM, Salesforce, Pardot, Treasure Data)
Ensure data quality, consistency, and compliance (GDPR/PECR)
Enable effective segmentation, tracking, and data accessibility for marketing teams
Establish, document, and scale best practices across data & analytics
Promote a culture of continuous improvement, experimentation, and knowledge sharing within the MOPs community
Benchmark performance and lead regular reviews to identify areas for refinement and growth

Requirements

Process-driven and outcomes-focused, with a mindset for continuous improvement and innovation
Strong understanding of workload and resource management tools and methodologies, with a focus on scaling team output and improving cross-functional collaboration
Passionate about marketing, the importance of the customer and connecting data across multiple systems to show the full impact of marketing
Proven ability to lead through change, embedding new processes and technologies while gaining team buy-in
Proven experience and demonstrated aptitude for all aspects of marketing operations including, but not limited to, CRM & marketing automation, data strategy, website analytics, data visualisation
Experience working in a matrix organisation structure with skills to successfully manage multiple key stakeholders and competing demands
Demonstrated ability to design and implement scalable processes and workflows that drive efficiency, consistency, and high performance across marketing operations
Highly organised with excellent project management skills; capable of managing multiple priorities in a fast-paced environment
Superior verbal and written communications skills with high attention to detail
A positive and collaborative attitude and passionate about operational excellence

Skills

Data & Analytics strategy
Marketing data management
Reporting
Data integration
Data governance
Customer insight
Marketing technology stack (Salesforce, Pardot, GA4,GTM, Treasure Data, Power BI, Hotjar and Clarity)
Data visualisation (Power BI desirable)
CRM
Marketing automation
Data strategy
Website analytics
Project management

Location

EMEA

Work Type

Full-time

Experience Level

Senior
Manager

Benefits

25 days’ holiday plus bank holidays
End of year wellbeing shutdown
Extra day of leave for a celebration of your choosing
Summer Hours in August (3pm finish on Fridays)
Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
Pension Scheme
Private Medical Insurance
Health Cash Plan
Wellbeing Library (MYNDUP)
Mentoring Programme
Season Ticket Loan
Cycle to Work Schemes
Free on-site gym and shower facilities
Free eyesight tests
Free flu vaccination

About the Company

Clarion Events is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947.
Clarion Events embrace diversity and equal opportunities in all that we do.
Clarion is private equity backed and owned by Blackstone.
Blackstone is one of the world’s leading global investment funds, investing capital for the long term in order to build successful, resilient businesses.
Our purpose is to deliver exceptional customer outcomes and experiences, by making every connection count.
Our vision is we want every one of our products to be a market leader in customer satisfaction and delight.

Equal Opportunity

Clarion Events embrace diversity and equal opportunities in all that we do. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.
We encourage employees to be open and confident and recognise that every member of the team makes a vital contribution.
Clarion embraces equality, diversity and inclusion and seeks to promote these principles in all of our business activities.
When recruiting new employees or providing opportunities for promotion, we will: Recruit, develop and retain the most talented people, regardless of background, and make the best use of their talents; Ensure that no person is unlawfully discriminated against; Select the best person for the role based on their skills, qualifications and abilities.
This statement sets out our commitment to equal opportunities and to preventing discrimination in the workplace.