About the Role
As the first marketing hire, you will build the company's marketing operating system from the ground up. You will leverage AI and automation to create a lean, high-output function, focusing on audience segmentation, storytelling, and broker engagement to drive growth.
Responsibilities
- Define and execute audience segmentation and analytics strategies in collaboration with sales.
- Develop and manage broker engagement campaigns, nurture flows, and product notifications.
- Create marketing materials that enable brokers to succeed with their customers.
- Build a content engine to communicate the company's value proposition and differentiation.
- Direct an agentic operating model to automate repeatable tasks and maintain high output.
- Produce a brand and segmentation framework within the first 30 days.
Requirements
- Proven experience as a zero-to-one builder in an early-stage company.
- Strong analytical skills with a focus on audience segmentation and messaging.
- Experience marketing through partner or channel (B2B2C) models.
- Ability to translate complex, technical stories into compelling narratives.
- Comfortable using AI and automation tools to drive marketing efficiency.
- Authorized to work in the U.S. without new visa sponsorship.
- Seven to ten years of marketing experience, with a minimum of five years.
Skills
- Audience segmentation
- Data analytics
- Lifecycle marketing
- Channel activation
- Storytelling
- AI-driven automation
- B2B2C marketing
Work Type
- Full-time
Experience Level
- 7-10 years of experience
- 5 years minimum
Salary/Compensations
- $160,000 - $210,000 base salary
- Meaningful equity grant
Benefits
- Health, Dental, and Vision coverage
- Weekly lunch stipend
- Flexible time off and holidays
- 401(k) plan
- Commuter benefits
- Parental leave
- Short-term and long-term disability
- Monthly team gatherings
- In-office perks
About the Company
- Stand is building a global property protection platform using advanced physics and AI to model catastrophic risk.
- The company focuses on automating underwriting and mitigation to change outcomes in the insurance industry.
- Leadership includes former founders and CEOs from Metromile, PolicyGenius, WePay, and HotelTonight.
Equal Opportunity
- Stand is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
- Committed to providing reasonable accommodations for qualified individuals.
- Considers qualified applicants with arrest and conviction records pursuant to the San Francisco Fair Chance Ordinance.
