About the Role
Take full ownership of complex client relationships within Reward’s banking portfolio, driving client satisfaction, retention, and revenue growth through proactive account management, strong governance, and a deep understanding of client priorities. Act as a trusted partner to banking clients across loyalty, digital, payments, and customer engagement teams, translating client needs into clear plans, actions, and outcomes. Operate in a matrixed environment, aligning various departments around client delivery and growth. The role combines hands-on ownership of key accounts with increasing commercial, strategic, and mentoring responsibility.
Responsibilities
- Own the end-to-end management of assigned banking and financial services accounts, acting as the primary day-to-day and senior relationship lead.
- Develop a deep understanding of each client’s business goals, priorities, and challenges, translating these into detailed account plans.
- Build trusted relationships with client stakeholders across loyalty, digital, payments, marketing, and customer engagement teams.
- Lead regular client engagement, proactively identifying needs, opportunities, risks, and actions to improve the client experience.
- Support Account Directors and the VP of Banking on senior forums, renewals, road map discussions, and commercial conversations.
- Be accountable for client satisfaction, retention, and growth across your assigned accounts.
- Identify, develop, and progress opportunities for additional products, services, and partnership value in collaboration with Sales and Product teams.
- Use performance data, market insight, and client feedback to shape recommendations, improve outcomes, and support commercial growth.
- Maintain robust account plans, opportunity tracking, and governance records to support forecasting and pipeline visibility.
- Oversee the end-to-end client lifecycle across onboarding, BAU, change, and continuous improvement activity.
- Lead QBRs, MBRs, and client governance forums, ensuring clear narratives, insight-led updates, decision-making, and closure of actions.
- Act as the escalation point for complex client issues, coordinating internal teams to resolve challenges quickly and effectively.
- Partner with Product, Operations, Marketing, Data, Engineering, and Partnerships to ensure client commitments are understood and delivered.
- Manage change requests, BRDs, and supporting documentation, working with senior colleagues on SOWs, contracts, and commercial approvals.
- Champion process improvements and best-practice ways of working that improve consistency, scalability, and client experience across Banking.
- Lead the development of customer segmentation, personalisation, and loyalty strategies that support client objectives and maximise long-term value.
- Use advanced analytics, KPIs, and market insight to refine partnership strategies and align activity to client and Reward objectives.
- Share best practice across the Customer Engagement team to improve account management standards and commercial focus.
- Mentor and support Account Managers and junior client-facing colleagues, providing guidance on client relationship management and professional growth.
- Ensure client accounts operate in line with Reward’s regulatory, compliance, contractual, and audit requirements.
- Support internal and external audits, ensuring documentation, processes, and controls are accurate, robust, and up to date.
- Proactively manage client-specific compliance obligations and governance milestones in partnership with internal stakeholders.
Requirements
- Demonstrable account management experience, including ownership of B2B client relationships and account plans.
- Experience in retail banking, payments, loyalty, or closely related sectors.
- 5+ years’ experience managing multi-stakeholder client relationships in B2B environments.
- Proven ability to drive client satisfaction, retention, and revenue growth through proactive and consultative strategic account management.
- Strong commercial acumen, with experience identifying growth opportunities and supporting renewals, expansions, and commercial conversations.
- Confident, credible communicator able to engage and influence senior stakeholders internally and externally.
- Strong understanding of KPIs, performance management, and customer engagement and loyalty drivers.
- Experience operating effectively in fast-paced, matrixed organisations, balancing strategic priorities with hands-on delivery.
Skills
- Account Management
- B2B Client Relationships
- Account Planning
- Retail Banking
- Payments
- Loyalty Programs
- Client Satisfaction
- Client Retention
- Revenue Growth
- Strategic Account Management
- Commercial Acumen
- Stakeholder Engagement
- KPI Management
- Performance Management
- Customer Engagement
- Loyalty Drivers
- Matrixed Organizations
- Strategic Prioritization
- Hands-on Delivery
- Relationship Building
- Client Needs Identification
- Risk Management
- Client Experience Improvement
- Sales Collaboration
- Product Collaboration
- Performance Data Analysis
- Market Insight
- Client Feedback Utilization
- Forecasting
- Pipeline Management
- Client Lifecycle Management
- Onboarding
- Business As Usual (BAU)
- Change Management
- Continuous Improvement
- Quarterly Business Reviews (QBRs)
- Monthly Business Reviews (MBRs)
- Governance Forums
- Issue Escalation
- Cross-functional Collaboration
- Change Request Management
- Business Requirements Documents (BRDs)
- Statements of Work (SOWs)
- Contract Management
- Commercial Approvals
- Process Improvement
- Best Practice Implementation
- Customer Segmentation
- Personalization Strategies
- Loyalty Strategies
- Advanced Analytics
- Key Performance Indicators (KPIs)
- Partnership Strategy Refinement
- Team Mentoring
- Client Relationship Management
- Regulatory Compliance
- Audit Support
- Process Controls
Work Type
- Hybrid
Experience Level
- 5+ years
Benefits
- 25 days annual leave + bank holidays
- Ability to buy and sell holiday days
- Ability to bank days (tenure dependant)
- Flexible working options
- Hybrid working model (3 days a week from the office)
- Hargreaves Lansdown pension with up to 6% matched contribution
- Employee share scheme
- Generous family friendly cover
- Private healthcare - Bupa
- Income protection
- Critical illness cover
- Life insurance cover
- Dental cover
- Optical cover
- Yulife app for access to employee wellbeing and discounts
- Perks at Work, cashback/discount shopping site
- Employee referral scheme
- Salary sacrifice program (includes cycle to work scheme, electric car scheme, season ticket loans)
- Volunteering program
- Company events (Christmas party, all-company event, social/hosted events)
- Team socials
