About the Role
As part of a leading medical technology organization, the IT Business Partner (Commercial) serves as the primary liaison between Japan’s commercial teams and the Technology & Digital Solutions (TDS) organization. The role is focused on empowering Sales, Marketing, and Commercial Excellence functions with technology solutions that directly support revenue growth, customer engagement, and overall commercial effectiveness. The IT Business Partner is accountable for managing business demand, translating commercial needs into technology solutions, and driving solution delivery in collaboration with global and regional IT teams. This leader works closely with Japan’s commercial leadership to ensure that IT initiatives advance strategic business priorities and enhance sales productivity, marketing effectiveness, and customer experiences.
Responsibilities
- Partner with commercial business leaders to understand strategic priorities and identify ways that technology can drive growth and competitive advantage.
- Serve as the strategic IT business partner to Japan’s commercial organization – including Sales, Marketing, Commercial Excellence, and related teams – ensuring strong alignment between commercial business priorities and enabling technology solutions.
- Champion the deployment and optimization of customer-facing platforms such as CRM systems (e.g., Salesforce) and omnichannel engagement tools (e.g., digital marketing platforms, content management, Configure-Price-Quote) to enhance sales pipeline management, marketing campaign execution, and multi-channel customer engagement.
- Drive the adoption of advanced analytics and AI to enable data-driven decision-making in Sales and Marketing.
- Leverage Business Intelligence (BI) tools and AI technology to generate actionable commercial insights, improve sales productivity, and inform marketing strategy.
- Ensure that all commercial technology initiatives are executed in compliance with corporate policies and healthcare industry regulations, including regulated promotion guidelines, appropriate HCP engagement, and customer data privacy requirements.
- Implement solutions with governed data and approved content to maintain regulatory and ethical standards in a highly regulated life sciences/medtech environment.
- Own and manage commercial IT demand intake, including capturing business needs, portfolio planning, requirements gathering, prioritization, and business case development to ensure technology investments are focused on driving revenue growth and customer engagement.
- Translate business and functional requirements from Sales and Marketing into scalable IT solutions, collaborating cross-functionally with global, regional, and local IT teams to deliver integrated commercial technology solutions that leverage global platforms and adhere to enterprise architecture and data governance standards while meeting specific market needs.
- Evaluate the current Sales & Marketing technology landscape and define the future-state architecture and digital roadmaps to guide the modernization of customer-facing systems in Japan, aligning with global architecture standards and platform strategies.
- Establish success metrics and value realization plans for commercial IT initiatives, focusing on key performance indicators such as sales growth, lead generation and conversion, marketing ROI, and customer engagement to ensure that technology solutions deliver tangible business outcomes.
Requirements
- Proven ability to influence across organizational boundaries to align global and local commercial stakeholders behind common technology goals.
- Capable of shaping and communicating a compelling long-term vision grounded in innovation and strategic thinking.
- Exceptional ability to distill complex business and technical challenges into clear, actionable insights.
- Demonstrated success leading large-scale change using collaborative, high-impact change management approaches.
- Thrives in matrixed, ambiguous environments; builds alignment across different levels, regions, and cultures.
- Continuously drives improvement and exhibits strong program/project management discipline.
- Exercises sound judgment with a rigorous analytical and problem-solving mindset.
- High emotional intelligence (including humility, active listening, creativity, and negotiation skills) and a results-oriented, accountable leadership style.
- Hands-on experience implementing or managing CRM and commercial platforms (such as Salesforce.com or equivalent systems) and digital marketing/omnichannel technologies, with a track record of integrating these systems into broader enterprise architecture to provide unified customer and sales data management.
- Strong background in business intelligence, analytics, and digital data management, including experience with tools like Power BI, data warehousing, or AI/ML solutions, to drive customer and market insights and support data-driven sales and marketing strategies.
- Demonstrated success in leading complex IT projects and programs – from planning through execution – using structured program/project management and agile methodologies.
- Experience in cross-functional business processes and product-centric delivery, ensuring high-quality, timely technology deployments in a global environment.
- 8–10 years of progressive work experience in IT or digital roles (multinational company experience preferred), with a strong emphasis on supporting Sales, Marketing, or Commercial functions.
- Direct experience in the medical devices, healthcare, or life sciences industry is strongly preferred, as is an understanding of Japan’s market environment and customer engagement practices.
- Japanese (fluent); English (business proficient)
Skills
- SFDC
- AI
- Salesforce.com
- Digital marketing platforms
- Content management
- Configure-Price-Quote
- Business Intelligence (BI)
- Power BI
- Data warehousing
- AI/ML solutions
- Program/project management
- Agile methodologies
- Customer Data Management
- Web technologies
- Robotic Process Automation (RPA)
- Microsoft Power Platform (Power Apps, Power Automate)
- Software development lifecycles (SDLC, Agile)
- Enterprise architecture principles
- Ultmarc data
Location
- JPN Tokyo - Minato-ku
Work Type
- Full-time
Experience Level
- 8-10 years of progressive work experience in IT or digital roles
Education Level
- Bachelor’s degree in business, technology, or a related field
- Master’s degree
About the Company
- We are the people who give possibilities purpose BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
- BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.
Equal Opportunity
- Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
