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About the Role
This role is on the Revenue Operations team and serves as the dedicated operations and measurement partner to Marketing. You will be the engine room connecting marketing dollars to pipeline and revenue, with a direct line into both Marketing and the broader GTM operating system. This is the founding hire for an AI-first marketing operations function.
Responsibilities
- Support the evolution of Coast's attribution and measurement framework by improving data quality, reporting, and operational processes.
- Establish Marketing's performance operating system, including executive reporting, business reviews, and cross-functional readouts.
- Own the integrity of marketing data across Salesforce, Braze, enrichment, and analytics tools, in partnership with RevOps and Data Engineering.
- Run the operational backbone of our events motion, managing lead capture, enrichment, routing, and follow-up.
- Deploy AI agents and automation to replace manual marketing workflows and lead the technical evaluation and implementation of new marketing tools.
Requirements
- 4–8 years in Marketing Operations, Revenue Operations, Growth Operations, or Performance Marketing, with ownership of measurement.
- Deep experience with attribution, funnel analytics, and performance reporting.
- Track record of leading complex, technical, cross-functional initiatives from concept through execution.
- Strong analytical thinking paired with operational execution.
- An AI-first operator who actively uses AI to generate insights and automate workflows.
- Salesforce expertise is required.
- Comfortable across modern GTM stack tools including Sigma, Braze, Google Analytics, ChiliPiper, Clay, ZoomInfo, Outreach, Smartlead, Unify, Grain, Notion, WordPress, Riverside, and PartnerStack.
Skills
- AI
- Automation
- Data Analysis
- Performance Reporting
- Attribution Frameworks
- Salesforce
- Sigma
- Braze
- Google Analytics
- ChiliPiper
- Clay
- ZoomInfo
- Outreach
- Smartlead
- Unify
- Grain
- Notion
- WordPress
- Riverside
- PartnerStack
Location
- New York City
Work Type
- Hybrid
Experience Level
- Mid-level
- Senior-level
Salary/Compensations
- $130,000 – $170,000 annually
Benefits
- Medical, dental and vision insurance
- Flexible paid time off
- Financial wellness tools
- Company-sponsored 401(k)
- Paid parental leave
- $400 accessories allowance
- Education stipend
- Free lunch every Friday
- Equity Grant
About the Company
- Coast is re-imagining the U.S. B2B card payments infrastructure for commercial fleets, vehicles, and drivers.
- The company offers a modern digital experience and transparent financial services products, starting with the Coast Fleet and Fuel Card built on a cutting-edge spend management platform.
Equal Opportunity
- Coast is committed to diversity, equity, and inclusion.
- We are an Equal Opportunity Employer and do not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, age, religion, disability, national origin, protected veteran status, or any other status protected by applicable federal, state, or local law.