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About the Role

GSG is seeking a Creative Director to lead visual and creative strategy across a diverse client portfolio, including corporate, advocacy, nonprofit, and public affairs. This role involves setting creative standards, managing a design team, and partnering with communications and account leads. The ideal candidate is a creative leader who excels at translating complex messages into bold, audience-ready creative and managing multiple priorities with precision.

Responsibilities

Set and maintain the overarching creative vision for client engagements, ensuring alignment with business objectives and GSG's standards.
Lead creative ideation sessions and generate bold concepts for visual narratives.
Develop storyboards, brand visuals, and integrated creative campaigns from concept to execution.
Produce expert-level creative deliverables across print, digital, social, video, and out-of-home formats.
Present creative strategies and finished work to clients and senior leadership.
Serve as the senior creative partner on client accounts and build trust-based relationships.
Lead strategic creative conversations with clients, acting as a trusted advisor.
Direct timelines, resources, and execution across multiple concurrent projects.
Identify opportunities to deepen client engagements through creative excellence.
Drive creative development for new business pitches, leading visual storytelling strategy.
Partner with leaders to elevate the creative quality of proposals and pitches.
Act as the creative engine in business development conversations and co-lead pitches.
Lead hiring and onboarding for creative roles and evaluate team performance.
Foster a culture of feedback, collaboration, and continuous improvement within the creative team.
Direct external freelancers and creative vendors.
Develop a working understanding of GSG's business operations and manage accounts for profitability.
Contribute to GSG's marketing and brand presence, including agency promotional materials and case studies.
Contribute to firm-wide initiatives and demonstrate emerging leadership.

Requirements

15+ years of creative experience, with at least 2 years in a leadership or director-level role at an agency or consulting firm.
Demonstrated expertise in developing and overseeing integrated creative campaigns across digital, social, paid media, print, and video.
Active hands-on practitioner who creates alongside the team; portfolio must include recent personal work demonstrating direct execution.
Strong creative vision and conceptual skills, with a portfolio reflecting work across multiple client types and industries.
Experience in strategic communications, public affairs, or creative work within highly regulated industries.
Exceptional presentation skills and ability to lead creative strategy conversations with senior leaders and clients.
Proven experience managing creative teams and directing freelancers or vendors.
Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Strong working knowledge of Microsoft Office.
Excellent written and verbal communication skills.
Strong project management and organizational capabilities.
Ability to manage multiple shifting priorities simultaneously in a fast-paced, deadline-driven environment.
Bachelor's degree in Graphic Design, Fine Arts, Marketing, Communications, or a related field — or equivalent professional experience.

Skills

Creative Leadership
Visual Strategy
Creative Ideation
Brand Visuals
Integrated Creative Campaigns
Storyboarding
Print Design
Digital Design
Social Media Creative
Video Production
Out-of-Home Advertising
Client Presentations
Strategic Communications
Public Affairs
Team Management
Mentorship
Freelancer Management
Vendor Management
Project Management
Adobe Creative Suite
Microsoft Office
Video Production Direction
Motion Graphics Direction
AI-assisted Creative Tools

Location

New York, NY

Work Type

Full-time

Experience Level

15+ years of creative experience
2+ years in a leadership or director-level role

Education Level

Bachelor's degree in Graphic Design, Fine Arts, Marketing, Communications, or a related field — or equivalent professional experience.

Salary/Compensations

$170,000 to $195,000

Benefits

Eligibility for a discretionary bonus
Comprehensive benefits package
Excellent coverage for medical, vision, and dental insurance
Paid parental leave
Generous time off and holidays
401k with employer match

About the Company

Global Strategy Group (GSG) is a full-service research, public affairs, and communications agency tackling complex and important challenges.
With over 25 years of experience and a team of 150+ professionals, GSG protects and builds corporate reputations, influences public affairs decision makers, advocates on social issues, and wins campaigns.
GSG combines subject matter expertise with data-driven insights and innovative methodologies to deliver tangible success for clients.
GSG's people are team players, straight shooters, and problem solvers who bring passion, energy, and drive.
GSG is committed to ensuring a diverse, inclusive, and culturally rich workplace.

Equal Opportunity

Global Strategy Group is an Equal Opportunity Employer.
We do not discriminate against any applicant for employment on any legally recognized basis including, but not limited to: race, religion or creed, color, national origin, sex, age, disability, marital status, sexual orientation, genetic information, citizenship status, veteran status, uniform service member status, or any other protected class under federal, state or local statute.