Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
About the Role
Almedia is building the future of marketing by rewarding users for engaging with advertisers. We are seeking a Customer Lifecycle Manager to own the entire user journey and transform a complex CRM into a data-driven engine that enhances LTV through personalization. This role focuses on system architecture and product, not just messaging.
Responsibilities
- Own the full lifecycle across push, SMS, email, and in-app, simplifying ~15 Braze Canvases for scalable flows.
- Re-architect logic by moving trigger and segmentation decisions from Braze to the data layer.
- Make data-driven decisions on segmentation, timing, and channel, and build monitoring for flow performance.
- Collaborate with Product and Data teams to run CRM and data as one team, shipping personalization experiments.
- Drive measurable LTV uplift, complete the Braze migration, warm up email, and close the in-app notification gap.
Requirements
- Experience owning lifecycle or CRM at a high-volume consumer platform.
- A product, UX, or data-analytics mindset, thinking in systems and user journeys.
- Proven ability to map complex user flows and rationalize them into scalable, monitorable architecture.
- Comfort making data-driven decisions on segmentation, timing, and channel.
- Reasoning about how data feeds a CRM tool.
Skills
- Braze
- CRM
- Data Analysis
- User Journey Mapping
- Personalization
- Segmentation
- Email Deliverability
- IP Warming
Location
- Berlin
Work Type
- Onsite
- Full-time
Experience Level
- High-volume consumer platform experience
Salary/Compensations
- €75K – €90K
Benefits
- Offers Equity
- Offers Bonus
- Transport subsidy
- Breakfasts and lunches
- Language learning
- Urban Sports Club
About the Company
- Almedia is a fast-growing company aiming to become Germany's second bootstrapped unicorn.
- Europe's #3 fastest-growing company in 2025 (FT1000).
- Building the future of marketing by rewarding users for engagement.
- Offering a new way to acquire users for major companies.
- Profitable from day one.
- Has a central Berlin office built for collaboration.
Equal Opportunity
- Almedia is an equal opportunity employer.
- We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.