Lead Data Scientist, AdTech at Launch Potato | Arlington, VA, US | Rezi

Lead Data Scientist, AdTech at Launch Potato

Lead Data Scientist, AdTech

Launch Potato · Arlington, VA, US

2 months ago

Lead Data Scientist, AdTech

Launch Potato · Arlington, VA, US

2 months ago
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About the Role

You will own the full data science engine for a priority vertical, driving measurable revenue and media efficiency from problem definition to deployed model performance. This is a hands-on role focused on building and validating models to optimize ROAS, specifically within the Insurance and Advertiser Quality sectors.

Responsibilities

  • Own the Insurance vertical's primary modeling work end-to-end with measurable ROAS impact
  • Deliver buying models that maintain positive ROAS and quality
  • Drive lead quality improvements across the brand portfolio to impact revenue growth
  • Establish direct partnerships with vertical business stakeholders
  • Produce validated, documented, and reliable model outputs
  • Identify and leverage new modeling opportunities for the business

Requirements

  • Proven experience in digital marketing, performance marketing, or the leadgen industry
  • Strong modeling fundamentals to drive business impact
  • Multi-year, hands-on experience building and deploying ML solutions in the AWS cloud
  • Hands-on experience with multi-armed bandit/reinforcement learning, recommendation and ranking systems, funnel and monetization optimization, and LTV modeling
  • Expert proficiency in Python and SQL
  • 5+ years in a hands-on applied data science role delivering measurable business impact

Skills

  • Python
  • SQL
  • AWS Cloud
  • Machine Learning
  • Multi-armed bandit / Reinforcement learning
  • Recommendation and ranking systems
  • LTV modeling
  • Funnel and monetization optimization
  • Data science
  • Performance marketing

Location

  • South Florida
  • Remote

Work Type

  • Remote-first
  • Full-time

Experience Level

  • 5+ years

Salary/Compensations

  • $175,000 to $200,000 per year

Benefits

  • Profit-sharing bonus
  • Competitive benefits

About the Company

  • Profitable digital media company reaching over 30M+ monthly visitors
  • Brands include FinanceBuzz, All About Cookies, and OnlyInYourState
  • Mission is to connect consumers with leading brands through data-driven content and technology
  • High-growth, high-performance culture focused on speed, ownership, and measurable impact

Equal Opportunity

  • Equal Employment Opportunity company
  • Committed to a diverse, inclusive team and culture
  • Do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics