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About the Role
The Artist Growth & Fan Evolution team is responsible for driving artist’ digital presence and audience engagement. As a Fan Acquisition & Engagement intern, you will have the opportunity to observe and assist in the day-to-day activities of the Artist Growth & Fan Evolution team.
Responsibilities
- Working with the Artist Growth & Fan Evolution and Artist Marketing teams to find custom solutions for priority artists, releases and campaigns to maximize impact across diverse audiences.
- Proactively monitoring trends, pop culture, artist activity, and updates on music and lifestyle platforms to identify and leverage timely promotional opportunities.
- Conducting comprehensive influencer research, fostering effective communication, and suggesting strategies to amplify artist reach.
- Crafting compelling copy and designing visually engaging social media posts to enhance artist visibility and audience engagement.
- Moderating content and overseeing platform activity to maintain a positive and dynamic online presence.
- Supporting with internal reporting to track campaign performance and inform ongoing strategy.
- Partnering with the insights team to analyze data, optimize campaign execution, and contribute to the development of more effective marketing strategies.
- Organizing and executing contests and fan engagement initiatives including but not limited to designing, legalities, communication and fulfilment.
Requirements
- Completed or enrolled in a post-secondary/training program with a focus on music, entertainment, digital media, or marketing.
- Experience or knowledge in the talent management/influencer world.
- Digital native and avid social media user (TikTok, Facebook, Instagram, Tumblr, YouTube, etc.) and knowledge about current trends on and off social media.
- Proficiency on a design platform (eg. Canva) for social media design, reports, recaps and presentations.
- Strong writing abilities with experience communicating to an online audience.
- A curiosity to understand and identify trends in data.
- Music lover and mega fan of at least one artist.
- Enthusiastic, outgoing and motivated.
- Creates content on social media (their own or for someone/thing else)
- Knowledge with content management systems (CMS), Tableau and/or Tabular
- Familiar with online music platforms/services (Spotify, Apple Music, etc.)
Skills
- Digital media
- Marketing
- Talent management
- Influencer marketing
- Social media
- Content creation
- Content moderation
- Data analysis
- Report generation
- Canva
- Content Management Systems (CMS)
- Tableau
- Tabular
Location
- Liberty Village, Toronto
Work Type
- Full-time Internship
- 4 Months
- September to December 2026
- At least four (4) days per week in office
- 9AM to 5PM
- Up to 37.5 hours a week
Experience Level
- Internship
Education Level
- Post-secondary/training program
Salary/Compensations
- Paid Internship
- $17.75/hour
Benefits
- Vibrant global community
- Opportunity to channel passion every day
- Modern office environment
- Investment in professional growth and development
- Platform to accelerate progress
- Platform to champion positive change
- Opportunity to contribute to social impact, diversity, equity and inclusion initiatives
About the Company
- Sony Music Entertainment Canada Inc. fuels the creative journey and has played a pioneering role in music history.
- The company has nurtured iconic artists and produced influential recordings.
- Sony Music Entertainment Canada Inc. operates in more than 60 countries, supporting a diverse roster of artists.
- The company leverages imagination and expertise at the intersection of music, entertainment, and technology.
- Sony Music Entertainment Canada Inc. embraces new business models, employs breakthrough tools, and provides powerful insights.
- The company is committed to artistic integrity, transparency, and entrepreneurship.
- Sony Music Entertainment Canada Inc. is a member of the Sony family of global companies.
Equal Opportunity
- Sony Music Entertainment Canada Inc. is committed to Employment Equity and maintaining a diverse workforce.
- Job applicants with a disability who require reasonable accommodation for any part of the application or hiring process can contact our People Experience team.
- Reasonable accommodation will be determined on a case-by-case basis and your request will be responded to as soon as possible.