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About the Role

At MILES, you will shape how the brand sounds, feels, and surprises across all relevant touchpoints and formats. Your mission is to transform MILES from a mobility provider into a cultural fixture through sharp concepts, distinctive copy, and ideas rooted in current relevance.

Responsibilities

• Develop campaigns and brand activations that stand out in collaboration with the brand team.
• Pitch bold ideas and build scalable campaign platforms.
• Bring campaigns to life with claims, headlines, and 360° strategies.
• Maintain and evolve the MILES Tone of Voice while incorporating your personal style.
• Create compelling campaign ideas and texts.
• Support brand personality across app, website, and FAQs.
• Translate culture and trends into impactful brand experiences by staying attuned to social media, comments, and real-life relevance.

Requirements

• Several years of experience in a creative environment (agency, in-house, or both).
• A portfolio showcasing distinctive ideas and their execution.
• Proven success in launching campaigns.
• Instinctive understanding of how ideas scale natively across platforms and channels.
• Ability to transition between inspirational manifestos and functional CTAs without losing brand personality.
• Native-level German (C2) and fluent English (min. C1) in speaking and writing.
• Understanding of digital communication, out-of-home, and events, and how to adapt messages for different channels.

Skills

• Conceptual thinking
• Copywriting
• Brand strategy
• Campaign development
• Cultural trend analysis
• Cross-channel communication

Location

• Germany

Work Type

• Hybrid work possible

Experience Level

• Multiple years of experience

Benefits

• Company pension plan
• Mobility benefits (MILES credits or Deutschlandticket)
• Subsidized Urban Sports Club membership
• Access to Corporate Benefits discounts
• Social Impact initiatives (portion of revenue invested in regional and social projects)

About the Company

• MILES is a mobility provider.
• MILES is committed to the well-being of society and the environment.