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About the Role

The Interactive Advertising Bureau is seeking a highly motivated sales and business development professional to help grow IAB’s agency and brand membership community. This is a revenue-generating role focused on prospecting, pipeline development, member growth, retention, and account expansion. Success requires relationship building, sales discipline, operational rigor, and comfort opening doors that are not already open.

Responsibilities

Identify, prospect, and develop new membership opportunities
Build relationships with senior marketing, media, and advertising executives
Drive membership renewals, retention, and account expansion
Promote IAB events, sponsorships, training programs, certifications, and industry initiatives
Create account plans and engagement strategies for priority prospects and members
Own Salesforce hygiene, pipeline tracking, forecasting, and follow-up documentation
Monitor industry trends, organizational changes, and leadership movement to inform outreach
Support executive engagement efforts, meetings, and follow-up
Gather member feedback and surface market intelligence to internal teams
Collaborate with members to increase participation in IAB councils, committees, events, and educational offerings

Requirements

3–7+ years of experience in sales, business development, account management, partnerships, membership sales, advertising, media, marketing, or a related field
Demonstrated ability to prospect, build relationships, and create business opportunities
Strong communication, presentation, and follow-through skills
Experience using CRM systems, with Salesforce strongly preferred
Excellent organizational skills and comfort managing multiple priorities
Ability to operate in a fast-paced, revenue-focused environment

Skills

Salesforce
CRM systems
Communication
Presentation
Organizational skills
Relationship building
Sales discipline
Operational rigor

Location

New York, NY

Work Type

Hybrid

Experience Level

3-7+ years

Salary/Compensations

Base + Commission & Bonus Opportunity

About the Company

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
Our membership includes 700+ leading media companies, brands, and technology firms.
We develop industry standards, conduct research, and provide education that shapes the future of digital marketing.
Headquartered in New York City, IAB operates globally across five continents.

Equal Opportunity

We are proud to be an equal opportunity employer and are committed to building a diverse and inclusive workforce.