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About the Role
Juniper DE is a rapidly growing area within Eucalyptus, focused on building the leading digital obesity clinic in Germany. This role involves owning the product experience to convert and retain patients, contributing to the company's global expansion strategy.
Responsibilities
- Own the full acquisition and activation journey, including landing page, quiz, and onboarding.
- Manage retention for Juniper DE, collaborating with CRM, clinical, and commercial teams.
- Implement and manage a rigorous experiment program, including A/B tests and pricing explorations.
- Explore pricing and packaging for the German market in partnership with commercial and finance teams.
- Establish conversion and retention reporting cadences for the squad.
- Set product direction and remain hands-on in the work, focusing on conversion and retention post-click.
Requirements
- Think in funnels and patient psychology, with strong instincts for building user trust.
- Demonstrate rigour in proving user trust instincts.
- Possess solid PM experience with significant time spent on growth, conversion, or experimentation.
- Be commercially sharp, understanding CAC, LTV, and unit economics.
- Honestly read funnels, run clean A/B tests, and translate data into prioritization calls.
- Understand that a journey converts when it speaks to user feelings, not just functionality.
- Be hands-on, willing to write specs, design tests, and analyze data.
- Utilize AI tools to enhance personal and team efficiency without replacing critical thinking.
- Be adaptable to changing requirements.
Skills
- Product Management
- Growth
- Conversion Optimization
- Experimentation (A/B testing)
- Data Analysis
- Pricing and Packaging
- User Psychology
- AI Tools
- German Language Proficiency
- English Language Proficiency
Location
- London, UK
- Old Street, UK
Work Type
- Hybrid
- Full-time
Experience Level
- Mid-level
- Senior
Education Level
- Bachelor's degree
Benefits
- Equity via employee options program
- 25 days holiday
- Enhanced parental leave
- Work from anywhere for 3 weeks a year
- Private health insurance through Vitality
- Monthly wellness allowance
- Regular socials, clubs, sport, and seasonal events
- Regular performance and pay reviews
- Annual development budget
- 3 days of professional development leave
About the Company
- Eucalyptus is on a mission to make good health last a lifetime, focusing on better long-term care for individuals living with obesity.
- Eucalyptus is part of Hims & Hers, a global leader in personalized health and wellness.
- Eucalyptus operates Juniper, a leading weight-management program combining medication with personalized nutrition, movement support, and clinician-led care.
- Juniper's approach has demonstrated significant patient weight loss through a combined clinical and behavioral strategy.
- The company has experienced strong growth, including a 130% YoY revenue increase and a 90% reduction in cash burn, leading to its acquisition by Hims & Hers.
- Eucalyptus has supported over 350,000 patients across 5 markets and received NICE endorsement for NHS services.
- The company has tailored its offerings in Australia, the UK, Germany, Japan, and Canada.
Equal Opportunity
- Eucalyptus values individuals from all backgrounds, experiences, and perspectives, embracing the unique qualities each person brings.
- Candidates are encouraged to disclose any reasonable adjustments needed during the interview process.
- AI-assisted tools are used to enhance team efficiency in recruitment, but all hiring decisions are made by people, and every application is reviewed by the recruitment team.