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About the Role

The Associate Director, Sales Force Effectiveness – Commercial Excellence will play a critical role in driving the transformation of sales productivity and execution effectiveness across BD Japan. This role is responsible for integrating business intelligence, data analytics, sales operations, and resource allocation to ensure that commercial strategies are consistently translated into high-quality frontline execution across all Business Units (BUs). Operating in a highly matrixed environment, this role partners closely with BU leaders, Finance, Marketing, and Sales teams to enable data-driven decision-making and execution excellence.

Responsibilities

Establish and embed a data-driven sales execution model integrating customer data, analytics, and performance management routines.
Translate data insights into actionable recommendations to enhance sales effectiveness.
Develop and maintain dashboards, KPIs, and governance processes to improve performance visibility.
Lead planning and optimization of sales resource allocation aligned with business priorities.
Provide analytical support on targeting strategy, territory design, and deployment models.
Partner with BU leadership to ensure alignment between strategic priorities and field execution.
Drive standardization of sales processes and best practices across BUs.
Identify productivity gaps and lead continuous improvement initiatives.
Support capability development to improve overall sales force effectiveness.
Act as a key integrator across Sales, Marketing, Finance, and Operations.
Drive alignment and execution of Commercial Excellence initiatives in a matrix organization.
Support governance and decision-making with senior stakeholders.

Requirements

Significant experience in sales operations, sales force effectiveness (SFE), or commercial excellence.
Strong analytical and data-driven decision-making capability.
Proven ability to lead cross-functional initiatives in a matrix organization.
Strong stakeholder management and influencing skills (including senior leadership).
Solid business acumen and problem-solving skills.
Native level in Japanese.
High business level above in English.
Experience in targeting strategy, territory design, or sales resource allocation.
Background in consulting, commercial strategy, or finance business partnering.
Experience in healthcare, medical device, or other complex B2B industries.

Skills

Data-Driven Sales Execution
Sales Resource Allocation
Sales Productivity & Capabilities
Cross-Functional Commercial Initiatives
Business Intelligence
Data Analytics
Sales Operations
Resource Allocation
Performance Management
Targeting Strategy
Territory Design
Deployment Models
Stakeholder Management
Influencing Skills
Business Acumen
Problem-Solving

Location

Tokyo, Japan

Work Type

Full-time

Experience Level

Associate Director

About the Company

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose. We look at the impossible and find transformative solutions that turn dreams into possibilities.
BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum.
At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases.
With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all.
Join our company and see how you can become a part of one global mission to make a difference in human health.

Equal Opportunity

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.