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About the Role
Are Media is seeking a Group Creative Lead to drive visual craft and creative quality for commercial output, leading a multi-disciplinary team. This role involves executing compelling creative solutions that deliver audience engagement and commercial impact, collaborating with various teams to translate client briefs into innovative ideas across multiple channels.
Responsibilities
- Lead the end-to-end creative output for advertising and branded content campaigns across Are Media's portfolio of print, digital, and social brands.
- Collaborate with Sales and Strategy to shape proposals and oversee execution.
- Mentor and direct a team of creatives, setting standards for craft, consistency, and commercial thinking.
- Champion the creative product in client and agency conversations, presenting concepts with clarity and confidence.
- Lead and uphold the visual creative direction across print, digital, social and branded content.
- Translate client briefs into integrated, commercially effective creative concepts.
- Provide art direction on key campaigns, pitches and client work.
- Ensure all creative output is on-brief, on-brand and meets quality standards.
- Direct and collaborate with designers, videographers, photographers and external partners.
- Develop and implement design systems, templates and frameworks to improve efficiency.
- Use performance data and audience insights to inform creative decisions.
- Manage workflow, prioritisation and delivery across a high-volume creative pipeline.
- Foster strong collaboration across Sales, Editorial, Strategy and Production teams.
Requirements
- A strong portfolio spanning branded content, integrated campaigns, or media-owner creative; ideally including editorial-adjacent work.
- Demonstrated experience leading creative teams in a media, agency, or in-house publishing environment.
- Fluency across digital, social, and print formats; understanding the nuance each channel demands.
- A track record of working effectively with commercial stakeholders without compromising creative integrity.
- Familiarity with the Australian women's lifestyle and media landscape, and what resonates with highly engaged, loyalty-driven audiences.
- Strong verbal communication skills; ability to defend and adapt ideas.
Skills
- Visual craft
- Creative quality
- Team leadership
- Creative solution execution
- Audience engagement
- Commercial impact
- Client brief translation
- Innovative idea generation
- Multi-channel campaign development
- Design eye
- Storytelling
- Emerging trends awareness
- Creative excellence
- Scalable framework development
- System and process building
- Talent coaching and development
- Collaboration
- Fast-paced environment adaptation
- High-volume work management
- Art direction
- Performance data utilization
- Audience insight application
- Workflow management
- Prioritisation
- Delivery management
Location
- Australia
Work Type
- Hybrid (4 days in office, 1 day remote)
Experience Level
- Leadership experience
Benefits
- A day of leave for your birthday
- 4 days of volunteering leave each year
- Inclusive parental leave program
- FREE digital access to all titles
- Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more)
About the Company
- Are Media is Australia’s #1 women’s lifestyle network connecting with 90% of Australian women.
- Brands include The Australian Women’s Weekly, Better Homes and Gardens, Woman’s Day, marie claire, ELLE Australia, TV WEEK, New Idea, WHO, Australian Gourmet Traveller and BEAUTY/crew.
- Creates content Australians love across food, fashion, beauty, homes, entertainment, and lifestyle.
- Drives meaningful and positive change for women through its Change AREgenda.
- Employs Australia’s best content creation talent.
- A proud member of Media Diversity Australia.
Equal Opportunity
- Committed to fostering a diverse, respectful, collaborative & inclusive workplace.
- Welcomes and encourages applications from diverse backgrounds.
- Asks applicants to notify of any reasonable adjustments needed during the interview process.