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About the Role
As a Mid-level Art Director on the Global Creative Service team, you will help clients improve and plan their social advertising campaigns. You will consider the client’s current offering and partner with them to set the visual strategy going forward. You will also have the chance to work closely with developers to create fully automated creative tools on our platform.
Responsibilities
- Lead paid social campaigns.
- Handle everyday production for global creative service clients.
- Provide strategic planning as a client-facing creative partner.
- Improve and plan social advertising campaigns for clients.
- Set the visual strategy for clients.
- Create fully automated creative tools on the platform with developers.
- Create and run scaled Paid Social advertising campaigns on behalf of top global advertisers.
- Deliver scalable cross-channel, full-funnel creative campaigns.
- Unlock new customers to grow team revenue.
- Leverage in-house AI models and tools to build campaigns for a global client list.
- Enable and evangelize partners by showing what’s possible with Smartly creative tools.
- Guide clients in the style, visual strategy, and appearance of their digital advertising.
- Consult advertisers on creative best practices across the digital media suite.
- Understand data and take action based on creative work performance.
- Master the Smartly platform’s creative features (like templating, automating, and scaling) and leverage them in daily creative work.
- Provide product feedback on the usability of the creative functionalities in the Smartly platform.
- Collaborate with regional customer teams on new business pitches.
Requirements
- At least 5 years’ of experience at an ad agency, digital agency, or an in-house team of an online advertiser (e-commerce, mobile apps, or gaming a huge plus).
- Experience in creating tactical, direct response ads, as well as conceptual thinking and stunning branding.
- Knowledge of social media advertising, particularly Facebook, Instagram, Snapchat, Pinterest, Google & YouTube including all ad formats and placements.
- Knowledge of video production, motion design and editing.
- Experience in communicating and advising advertisers.
- Clear understanding of SaaS and scaled creative tools, tech and tactics.
- Cross-functional mindset and experience in working with product managers and developers.
- Strong vision for branding and excellent eye for high-quality ads.
Skills
- Paid social campaigns
- Digital work for global brands
- Emerging technology (AI)
- Data and creativity
- Conceptual idea shaping
- Social ad campaigns
- Strategic planning
- Client-facing creative partnership
- Social advertising
- Facebook advertising
- Instagram advertising
- Snapchat advertising
- Pinterest advertising
- Google advertising
- YouTube advertising
- Video production
- Motion design
- Editing
- SaaS
- Scaled creative tools
- Branding
- High-quality ads
Location
- 13 countries
Work Type
- Full-time
Experience Level
- Mid-level
- At least 5 years’ of experience
About the Company
- Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers.
- Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.
- Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands.
- We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok.
- Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.
- Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries.
- Together, we want to create and maintain an inclusive environment where everyone feels respected and heard.
- Our Diversity, Equity & Inclusion approach is at the heart of it.
Equal Opportunity
- We want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.