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About the Role

The Sales Marketing Manager is responsible for the day-to-day execution of integrated demand generation campaigns that support pipeline growth for the company’s sponsorship, exhibitor, and marketing services sales teams. This role plays a critical part in supporting revenue generation by executing targeted, data-driven marketing programs designed to engage prospective clients and generate qualified leads.

Responsibilities

• Execute Integrated Demand Generation Campaigns
• Manage Day-to-Day Campaign Operations
• Leverage Marketing Automation and AI Tools
• Develop High-Impact Marketing Copy
• Support Lead Funnel Performance and Reporting
• Collaborate with Sales Teams
• Support Account-Based Marketing (ABM) Initiatives
• Coordinate Marketing Asset Development
• Collaborate Cross-Functionally

Requirements

• 3–5 years of experience in B2B marketing, demand generation, or sales marketing
• Proven track record of generating leads and pipeline for sales teams
• Experience supporting sales for events, sponsorships, or marketing services is highly preferred
• Experience managing integrated, multi-channel campaigns
• Familiarity with lead lifecycle management and funnel optimization
• Experience working in a fast-paced, revenue-driven environment

Skills

• Strong project management and organizational skills
• High attention to detail with a focus on execution excellence
• Ability to manage multiple priorities in a fast-paced environment
• Data-driven mindset with the ability to interpret campaign and pipeline metrics
• Strong copywriting and messaging skills with a focus on conversion and engagement
• Collaborative approach to working across teams
• Hands-on experience with CRM and marketing automation platforms (e.g., Salesforce, Pardot, HubSpot, Sailthru)
• Experience leveraging AI-based marketing tools (e.g., Copilot, ChatGPT, Claude) for content generation, segmentation, personalization, and campaign optimization
• Familiarity with digital marketing channels including email, webinars, paid media, and content marketing
• Ability to QA campaigns and ensure accuracy across all deliverables
• Understanding of audience targeting, lead management, and campaign workflows
• Ability to test, learn, and optimize marketing approaches using data and technology
• Strong understanding of how messaging and content impact lead generation performance
• Comfortable adopting new tools and technologies to improve marketing outcomes

Location

• US Remote

Work Type

• Full Time

Experience Level

• 3-5 years

Salary/Compensations

• $60,000 - $62,500 / year

Benefits

• 15 vacation days
• 12 company holidays
• three personal days
• one day to volunteer at the organization of your choice
• a day off for your birthday each year
• Choice of three Cigna health insurance plans
• two dental plans
• vision coverage
• Health Savings Accounts (HSA)
• Flex Spending Accounts (FSA)
• Comprehensive wellness program
• Employer paid life insurance
• Employer paid short-term and long-term disability insurance
• Accident and critical illness insurance
• 401K and Roth retirement savings plans with employer matching
• Employee Referral Awards
• Tuition reimbursement after 1 year of service
• Commuter Benefits

About the Company

• Centellic stands at the center of the markets it serves, empowering organizations with indispensable data and insight to make critical decisions on growth, risk and opportunity.
• Through proprietary data, deep market expertise and AI-enabled technology, our platforms are embedded in client workflows.
• That capability is underpinned by our events, which bring the market together to share perspective and deepen understanding of the issues shaping each sector.
• Together, they give organizations earlier visibility of emerging trends, and the clarity and confidence to act when decisions matter.
• At Centellic, we’re a global intelligence and information services business, setting the standard for how critical business decisions are made.
• At Centellic, we help our clients make better decisions, and our people are at the heart of that work.
• Every individual plays an important role in this, bringing curiosity and high standards to everything they do.
• Those who thrive here take ownership, care deeply about their work and are committed to excellence.
• Standards are high because our people set them that way.
• And while we have decades of expertise, we are still growing, pushing and building something extraordinary.
• Centellic’s advantage is our people and the culture we’ve created together.
• It’s an environment where individuality is encouraged, relationships are genuine, and there’s a strong sense of purpose in what we’re building together.
• Collaborative, respectful and driven, we take our work seriously without taking ourselves too seriously.

Equal Opportunity

• We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.