About the Role
Sigma is the AI Runtime Environment that makes AI-powered apps governable, scalable, and real. The Sr. PMM, Sigma Apps will develop and execute the go-to-market narrative and strategy for Sigma Apps, understanding both IT leaders and line-of-business owners to translate Sigma's capabilities into compelling stories and sales materials.
Responsibilities
- Develop and maintain positioning and messaging for Sigma Apps, including no-code app building, AI-assisted workflow automation, embedded analytics, and apps built with external coding agents.
- Support new feature launches and capability expansions, coordinating across product, design, marketing, and sales.
- Work closely with Product and Engineering to deeply understand and influence the Sigma Apps roadmap by bringing market, customer, and competitive insights.
- Partner with sales reps and the Enablement team to understand field effectiveness and use insights to sharpen messaging, update battlecards, and improve enablement materials.
- Partner with the Enablement team to build and maintain sales enablement content, including solution briefs, pitch decks, use case guides, competitive comparisons, and discovery question frameworks.
- Build and maintain competitive analysis and battlecards for the no-code/low-code, embedded analytics, and enterprise application development space.
- Write and contribute to thought leadership content, blog posts, and customer-facing collateral.
- Develop customer-facing case studies and proof points that demonstrate the business impact of building with Sigma Apps.
Requirements
- 3+ years of product marketing experience in B2B enterprise software, with a preference for experience in enterprise application software or application development tools.
- Working knowledge of the enterprise application development landscape, including how IT, data engineering, and operations teams evaluate and procure platforms.
- Ability to translate complex product capabilities into clear, compelling value narratives that resonate with both technical and business buyers.
- Strong skills in creating sales enablement content that reflects real buyer conversations.
- Experience with win/loss analysis, customer interviews, and translating buyer insights into sharper messaging.
- A data-driven mindset, using win/loss data, pipeline metrics, and customer feedback to continuously improve work.
- Familiarity with the cloud data platform, BI, or analytics ecosystem is a plus.
- Comfort operating in a fast-paced, high-growth startup environment where priorities can shift quickly.
Skills
- Product marketing
- Go-to-market strategy
- Messaging and positioning
- Sales enablement content creation
- Competitive analysis
- Thought leadership
- Case study development
- B2B enterprise software
- Enterprise application software
- Application development tools
- Data-driven analysis
Location
- SF
- NYC
- London
- Sydney
Work Type
- On-site
Experience Level
- 3+ years
Salary/Compensations
- $160k - $185k annually
Benefits
- Equity
- Generous health benefits
- Flexible time off policy
- Paid bonding time for all new parents
- Traditional and Roth 401k
- Commuter and FSA benefits
- Lunch Program
- Dog friendly office
- Stock options
About the Company
- Sigma is the AI Apps and agentic analytics platform built on the cloud data warehouse.
- Business and technical teams use Sigma to explore live data, build intelligent applications, and automate critical workflows all without moving data or breaking governance.
- Sigma supports a spreadsheet interface, SQL, Python, and native AI in a single governed workspace, giving every team the speed to act and IT the control to scale.
- Sigma is trusted by more than 2,000 customers, including AMD, Duolingo, Colgate-Palmolive, and JPMorgan Chase.
- Sigma announced its $80M in Series E financing in May 2026.
- The company reached $200M in annual recurring revenue in April 2026, with more than 100% year-over-year growth and 1.1 million new active users added in the latest fiscal year.
Equal Opportunity
- Sigma is an equal opportunity employer. We are committed to building a smart and strong team regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, veteran, or any other protected status. We look forward to learning how your experience can enable all of us to grow.
