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About the Role

As the Enterprise Business Development Representative (BDR), you will be responsible for turning marketing initiatives into business opportunities, serving as a bridge between marketing and sales. You will own the flow of inbound leads, optimize for quality and conversion, and provide feedback to the marketing team to improve campaign performance. Reporting to the Director of Marketing Operations, this role has high visibility and direct influence on go-to-market strategy.

Responsibilities

Create a fantastic first impression for new customers.
Qualify inbound leads, maintain engagement, identify opportunities, and engage potential clients.
Partner with Account Executives to drive pipeline through personalized outreach.
Analyze lead flow, test new approaches, and continuously improve performance.
Maintain Salesforce hygiene by accurately updating lead status, qualification outcomes, and contact details.
Convert warm MQLs into qualified opportunities using sales tactics.
Collaborate with Growth Marketing to improve lead quality, conversion rates, and pipeline generation.
Develop compelling communication, including sharp and persuasive emails and scripts, leveraging AI for testing.
Analyze trends and sales conversations to share insights with the Marketing team.
Consistently meet monthly targets for demo bookings and nurtured lead conversions.
Ensure all marketing-generated leads are reviewed, qualified, routed, and actioned within defined SLAs.

Requirements

1+ years of success driving pipeline growth as an SDR in fast-paced B2B SaaS environments.
Exceptional written and verbal communication skills.
Ability to build rapport and engage prospects effectively.
Analytical and data-driven with a passion for experimentation and leveraging emerging technologies, including AI.
Self-starter with an entrepreneurial mindset, strong initiative, and a competitive drive.
Highly motivated, results-oriented team player who thrives in collaborative, high-performance environments.
Bachelor’s degree or equivalent hands-on experience demonstrating strong business acumen and problem-solving skills.

Skills

Salesforce
AI
Communication

Location

North America

Work Type

Full-time

Experience Level

1+ years

Education Level

Bachelor's degree or equivalent experience

Salary/Compensations

$60,000 - $75,000

Benefits

Five weeks paid time off (PTO)
11 company paid holidays
Unlimited sick days
Generous healthcare packages
Mental health benefits
401K plus matching
Equity grants
Wellness benefit
Learning reimbursement opportunities
Volunteer time off days
Company donation matching opportunities
Annual performance bonus
Stock options
Medical/dental/vision insurances
Retirement savings benefits
Parental leave
Life insurance
Disability benefits

About the Company

Smartly is an AI-powered advertising technology company transforming ad experiences for brands and consumers.
Our platform integrates media, creative, and intelligence, powering over 800 billion impressions and 300 billion creatives annually.
Recognized as a Leader in The Forrester Wave: Creative Advertising Technologies.
Manages creative and media for 700+ brands worldwide and $6B in ad spend across major platforms.
Helps Fortune 500 brands reach and engage consumers and learn what performs best.
A multinational and diverse team of 750+ employees from 60+ nationalities, working in 13 countries.
Committed to creating and maintaining an inclusive environment where everyone feels respected and heard.

Equal Opportunity

Smartly is committed to being the best place to work for growth-minded individuals to thrive.
Our Diversity, Equity & Inclusion approach is at the heart of it.