About the Role
The Customer Growth and Lifecycle function is central to Pendo's evolution in the AI era, focusing on transforming customer engagement into a repeatable growth motion. This role owns the customer lifecycle from initial login to advanced usage, designing data-driven experiments and programs to maximize customer value. The position also involves leading a team of Adoption Managers and the Center of Excellence / Product Operations function.
Responsibilities
- Build, iterate, and optimize the full digital customer journey from onboarding through expansion.
- Use Pendo’s own analytics to identify user value points, drop-off areas, and effective interventions.
- Design and execute cross-channel experiments across in-app guides, email, NPS, and segmentation.
- Provide front-line visibility into customer behavior to influence product roadmap decisions.
- Develop and lead a team of approximately five Adoption Managers.
- Guide Pendo’s Center of Excellence / Product Operations function.
- Set direction, coach the team, and elevate operating standards.
Requirements
- 7+ years of experience in product growth, lifecycle design, or growth marketing in software.
- Experience running lifecycle or growth programs in a product-led SaaS company with distinct end-user and economic buyer roles.
- Proven track record of improving product adoption and retention metrics with measurable impact.
- Experience building and leading a team of growth or lifecycle professionals.
- Strong data fluency, including the ability to scope, query, analyze, and prove impact independently.
- Hands-on experience with experimentation, including hypothesis formation, rapid testing, and learning.
- Power-user experience with Pendo.
- Daily use of AI tools with a clear perspective on their application in growth and lifecycle work.
Skills
- Product Growth
- Lifecycle Design
- Growth Marketing
- SaaS
- Data Analysis
- Experimentation
- Pendo Platform
- AI Tools
- Team Leadership
- Product Operations
Location
- Raleigh
- New York
- Remote (East Coast)
Work Type
- In-office (3 days per week)
- Remote
Experience Level
- Director
Salary/Compensations
- $190,000 - $220,000
Benefits
- Highly competitive, employer-heavy coverage with $0 premium options
- Strong 401(k) match
- Equity
- Flexible time off
About the Company
- Pendo was founded in 2013 by former product managers to provide a simple way to understand and drive product success.
- Mission: To improve society's experience with software.
- One of the fastest-growing startups, supported by Battery Ventures, Salesforce Ventures, Spark Capital, and Meritech.
- Core Values: Bias to Act, Hone Your Craft, The Team is Pendo, and Maniacal Focus.
Equal Opportunity
- We are an equal opportunity employer and believe having diverse teams where everyone brings their whole self to Pendo is key to our success.
- We welcome all people of different backgrounds, experiences, abilities, and perspectives.
- Pendo is committed to working with, and providing access and reasonable accommodation to, applicants with mental and/or physical disabilities.
- Requests for accommodations are treated discreetly and confidentially.
