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About the Role

We are looking for a Senior Account Executive with a passion for corpsumer PR, energized by culture-led consumer work and meaningful corporate storytelling. You will work across high-profile Australian and global brands, shaping narratives for mainstream media and business conversations. This role offers variety, moving between creative campaigns, events, corporate storytelling, and media engagement.

Responsibilities

• Liaise with journalists and creators.
• Manage client communications.
• Support creative development, planning, and execution.
• Coordinate with agencies across APAC as part of a hub team.
• Help develop junior staff.

Requirements

• 3+ years of proven PR, communications or journalism experience.
• Strong media relations skills and a great understanding of the Australian media landscape.
• Comfortable picking up the phone to journalists.
• Ability to craft and pitch relevant stories to a wide range of media, including consumer and/or business focused outlets.
• Good ability to manage time and workload, prioritize, and proactively manage up to internal stakeholders.
• Experience managing junior team members, helping them keep to deadlines while supporting them to learn and grow.
• Team player attitude.
• Live Herd MSL values: Show Up Fearless, Stay Curious, Be Kind and Go Home Proud.
• Bright, energetic, and not afraid to take on a new challenge.
• Independent thinker passionate about the industry, brands, and growth opportunities.

Skills

• Strong writing and copyediting skills.
• Video production experience (bonus).
• Social media experience (bonus).

Location

• Sydney

Work Type

• Full-time
• Hybrid
• Flexible work hours

Experience Level

• Senior

Benefits

• Opportunity to work with exciting, challenging, and iconic brands.
• Industry-leading learning and development opportunities.
• Dedicated Career Manager.
• Unrivaled career growth and progression.
• Autonomy to own work, relationships, and add creative flair.
• Flexible work hours.
• Birthday off.
• Industry-leading parental leave.
• Health and wellbeing support.
• Giving back days.
• Additional leave with longevity.
• Access to industry-leading mentors.
• Comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• Creative, lively, and rewarding office environment.
• Publicis Liberté flexibility approach — 'working your way with us.'
• Access to Global AI Platform Marcel for career mobility and collaboration.
• Extensive Learning & Development opportunities via Marcel Classes.
• Culture of open feedback and support through Career Conversations program.
• Committed Diversity, Equality, and Inclusion strategy.
• Birthday Leave.
• Flexible Public Holidays.
• Additional 5 days of leave after 2 years of service.
• Work Your World program enabling flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder.
• Supportive and recovery-forward culture for employees with life-threatening illnesses.
• Reasonable adjustments for people with disability or those that require additional support.

About the Company

• Herd MSL represents one of Australia’s largest and most awarded group of agencies.
• Part of Publicis Groupe ANZ and global PR network MSL, Herd MSL has more than 21 years in the market.
• Achieved multiple agency and campaign wins and Cannes Awards for creativity, including PRIA’s 2022 Agency Team of the Year.
• Works with an impressive portfolio of clients ranging from established multinational technology companies, leading consumer and corporate brands, to innovative industry leaders, government departments and non-profits.
• Encourages a behavior-led approach to flexibility and work-life balance.
• Fun, fast-paced, and thrives in a learning-based culture.
• Publicis Groupe is a recent winner of Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses.

Equal Opportunity

• Herd MSL believes that our people are our greatest asset and are chosen for their personalities, ethics, and professional qualities without exclusion, preferential treatment, or discrimination.
• Proud equal opportunities employer, not discriminating by reason of age, gender, gender identity, race, sexual orientation, nationality, religion, or disability or any other difference.
• Encourages applications from all qualified individuals.
• Provides appropriate assistance for candidates with disabilities or special needs throughout the recruitment process upon request.
• Committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation.
• Believes that diverse people deliver the best solutions to clients.
• Values diversity and the skills, knowledge, and experience that difference brings to culture and solutions.
• Committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process.