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About the Role

Amilia is seeking a Product Marketing Manager to shape the narrative of its SaaS platform, drive adoption, and deliver measurable client value. This role involves leading go-to-market strategy and messaging for key modules, collaborating with cross-functional teams, and translating customer insights into impactful product stories.

Responsibilities

• Own positioning and messaging for core product areas, grounded in real customer pain points
• Partner with Product Design and Marketing to showcase product value
• Plan and execute multi-channel launches (emails, in-product, social, decks, webinars, etc.)
• Enable Sales and CS with messaging, competitive intel, and objection handling tools
• Track the competition and highlight Amilia’s differentiators
• Conduct interviews, research, and advisory groups to capture customer needs and feedback
• Analyze product usage and translate insights into improved messaging and retention strategies
• Build customer-facing materials that speak directly to real use cases and user personas
• Work with Product Managers to validate and influence the roadmap with buyer and user insights
• Support product discovery and beta phases with advisory group input
• Help align product capabilities with GTM strategies and ensure clear internal communication

Requirements

• 6+ years in Product Marketing, ideally in a SaaS or sales-led tech environment
• Track record of successful GTM launches and cross-functional collaboration
• Strong communicator with the ability to simplify and synthesize complex ideas into punchy messaging
• Comfortable with enterprise customers — from interviews to advisory groups
• Data-savvy and able to turn data into actionable insights
• Experience with accounting software is a plus
• Experience in marketing technology partners (Ecosystem) is a plus
• French fluency is an asset

Skills

• Product Marketing
• SaaS
• Sales-led Tech
• Go-to-Market Strategy
• Messaging
• Cross-functional Collaboration
• Communication
• Customer Insights
• Data Analysis
• Product Management Collaboration

Location

• Remote
• Office

Work Type

• Full-time
• Hybrid
• Remote

Experience Level

• 6+ years

Education Level

• Bachelor's degree in Marketing, Business, or related field

Benefits

• Competitive and progressive salary
• Group RRSP employer contribution up to 5%
• Group insurance for you and your family
• Employee Assistance Program (EAP)
• Telemedicine
• $750 wellness allowance per year
• Possibility of working from home
• Up to 3 months abroad per year (conditions apply)
• Flexible hours
• 4 weeks' vacation
• 8 sick days yearly
• Year-round mini-Fridays
• Skill development opportunities (workshops, communities of practice, trainings, Udemy, conferences)
• Companywide and team bonding activities
• Weekly Bootcamp and Pilates classes
• 25% discount on annual membership for STM and EXO
• In-office snacks (fresh fruit baskets, coffee, beverages, free drinks)

About the Company

• Amilia is transforming the recreation and activities market with its innovative, purpose-built SaaS platform.
• Designed for municipalities, community centers, nonprofits, businesses, and recreation organizations, Amilia SmartRec™ streamlines operations, optimizes facility management, and simplifies program and membership management.
• Since 2009, Amilia has been on a mission to revolutionize how communities connect and participate in activities.
• By combining cutting-edge technology with deep industry expertise, the software empowers organizations to manage registrations, memberships, facilities, and finances more efficiently while enhancing community engagement.
• Over 1,500 organizations across 6,600 locations in North America rely on Amilia to serve 4.5 million participants and process $750M in transactions annually.
• Caring is at the core of Amilia’s culture: for customers, tailored products, and colleagues alike.
• Driven by an entrepreneurial spirit and a passion for innovation, this mindset shapes everything we do.

Equal Opportunity

• Amilia is committed to the principle of equal employment opportunity and encourages applications from women, members of visible minorities and ethnic groups, Indigenous Peoples, persons with disabilities, or any other status protected by the laws or regulations of the Province of Quebec.
• Amilia is committed to providing a work environment free of discrimination and harassment.
• Amilia's strength lies in the sum of the ideas and innovations shared by its diverse and inclusive teams.