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About the Role

The Marketing Coordinator is responsible for executing and supporting marketing campaigns and related activities, with a focus on email marketing production, campaign coordination, content preparation, and maintaining marketing systems and records.

Responsibilities

• Creates marketing emails in marketing automation platform (HubSpot)
• Uploads and creates segment contact lists based on defined criteria
• Personalizes email content using established fields and data inputs
• Schedules and deploys email campaigns according to the marketing calendar
• Performs quality assurance checks for editorial style, accuracy, formatting, and links before sending
• Generates standard performance reports (e.g., open rates, click-through rates) as required
• Maintains campaign files, folders, and documentation in shared systems
• Tracks campaign timelines and update project management tools as assigned
• Supports campaign setup across channels following established workflows
• Ensures consistency of campaign details across internal systems and materials
• Coordinates with internal teams (design, digital, content)
• Route marketing materials through review and approval workflows
• Tracks feedback and ensure updates are incorporated into final materials
• Exercises fiscal responsibility in the utilization of all CASE resources.
• Works cooperatively and diplomatically with all divisions and regions.
• Liaises with CASE colleagues in other parts of the world to ensure the best sharing of ideas, expertise and knowledge.
• Incorporates tasks and/or projects related to objectives as directed by the CASE Strategic Plan.
• Ensures that CASE is well represented by exercising a high degree of professionalism, accuracy, and ethics, in all activities, services, and products.
• Performs other duties and responsibilities as assigned by the Supervisor
• Provide administrative support for marketing initiatives and projects
• Assist with division projects as needed

Requirements

• Bachelor’s degree or equivalent experience in marketing, communications, or related field
• 1–3 years of relevant work experience in a marketing or communications support role
• A demonstrated interest in advancing education in the not-for-profit sector.
• A strong commitment to contributing to an organizational culture that celebrates diversity and inclusion.
• An understanding and interest in engaging with a broad range of cultures and countries.
• Ability to follow processes, manage multiple tasks, and meet deadlines
• Ability to collaborate and respond to direction from multiple stakeholders
• CASE will not sponsor a new applicant for employment authorization for this position.
• No relocation assistance provided.

Skills

• Email marketing platforms (e.g., HubSpot, Mailchimp, or similar)
• Strong attention to detail and accuracy in data handling and content preparation
• Basic proficiency in Microsoft Office (Excel, Word, Outlook)
• Clear written and verbal communication skills

Location

• Washington, DC

Work Type

• Full-time
• Hybrid

Experience Level

• Coordinator

Education Level

• Bachelor’s degree or equivalent experience

Salary/Compensations

• $53,000 - $57,000 depending on experience

Benefits

• Vacation and sick leave
• Paid holidays
• Health insurance
• Dental insurance
• Life insurance
• Long-term and short-term disability insurance
• Flexible spending plans
• Employee assistance plan
• Legal resources plans
• Tuition reimbursement
• Participation in CASE’s retirement plan
• Eligible for the Public Service Loan Forgiveness (PSLF) program

About the Company

• CASE is a global not-for-profit and membership association whose vision is to advance education to transform lives and society.
• Our mission is to inspire, challenge and equip communities of professionals to act effectively and with integrity to champion the success of their institutions.
• CASE serves over 90,000 advancement practitioners at nearly 3,000 member institutions, advancing education in 72 countries, with support from more than 4,000 volunteers.
• Broad and growing communities of professional practice gather under the global CASE umbrella. Currently these include alumni relations, development services, digital, communications, fundraising, government relations, marketing and web.
• Individual members are at all stages of their career and may be working in universities, schools, colleges, cultural organizations or other not-for-profits.
• CASE membership also includes many corporate partners.
• CASE uses the intellectual capital and professional talents of an army of volunteers to advance its work.
• Headquartered in Washington, DC, CASE works across all continents from its regional offices in London, Singapore and Mexico City.
• CASE works to achieve a seamless experience for all its stakeholders: particularly its members, volunteers and staff.
• Working together across time zones and borders, CASE staff in all offices seek to make the ambitious OneCASE aspiration a reality.