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About the Role

Our mission is to drive business performance by using data to create personalized and connected experiences that deliver transformative business outcomes. We focus on delivering better business results through optimization, creation, and analysis across all digital platforms, from content strategy to media channel performance and eCommerce visibility. Dentsu Programmatic is seeking a proactive individual to join the team, focusing on accountability, teamwork, and revenue growth.

Responsibilities

Own strategy and planning for programmatic campaigns.
Set up and activate programmatic campaigns.
Grow revenue through campaign optimization and strategic planning.
Collaborate with internal and external stakeholders to service client teams.
Conduct campaign planning, setup, optimization, and reporting.
Work closely with traders and client teams to achieve client objectives.
Improve campaign performance through insightful reporting.
Participate in discussions about potential campaigns and attend new campaign briefings, including RFP creation.
Ensure media plan requirements are communicated and accurately entered into platforms.
Set up and oversee programmatic campaigns across various platforms.
Manage campaigns from initial briefings and planning through platform setup and post-reporting.
Proactively review and flag potential challenges or opportunities within live campaigns.
Complete post-launch audits, campaign optimizations, and pacing for programmatic campaigns.
Collaborate with internal and external partners to identify revenue growth opportunities.

Requirements

1-3 years of programmatic experience.
Previous agency experience is preferred.
In-platform experience with multiple DSPs (DV360, Amazon, Teads/TAM, The Trade Desk).
Solid understanding of the Canadian media marketplace.
Basic understanding of tagging, ad serving, and campaign management tools.
Strong problem-solving and critical analysis skills.
Aptitude to build and maintain strong working relationships.
Excellent communication and writing skills with strong attention to detail.
Desire to continuously improve campaign performance and grow revenue.
Advanced Excel and PowerPoint knowledge.

Skills

Programmatic campaign strategy and planning
Programmatic campaign activation and optimization
Revenue growth
Stakeholder collaboration
Campaign reporting
RFP creation
Media plan execution
DSP platform management
Canadian media marketplace understanding
Tagging
Ad serving
Campaign management tools
Problem-solving
Critical analysis
Relationship building
Communication
Attention to detail
Excel
PowerPoint

Location

Toronto

Work Type

Full time
Permanent

Experience Level

1-3 years

Salary/Compensations

$55k-$60k

Benefits

Medical
Dental
RRSP
Paid time off

About the Company

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.
Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.
Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.
Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

Equal Opportunity

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process.