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About the Role

PerkinElmer is an experienced and trusted leader in scientific solutions, providing the right solution at the right time to meet critical customer needs. With over an 80-year legacy of advancing science and a mission of innovating for a healthier world, our team collaborates closely with customers to deliver analytical solutions and services.

Responsibilities

• Fill the necessary sales pipeline to support sales financial targets.
• Monitor the overall pipeline and fill the marketing-sourced part to appropriate levels.
• Translate sales objectives into strategies and project plans for marketing support.
• Maintain strong relationships and communication plans with commercial leaders in sales and marketing, along with Applied, Food, and OneSource business units.
• Ensure teams perform to their ability, stay on target, receive appropriate prioritization, training, and have open communication with their manager.
• Monitor budget and effectiveness for owned responsibilities.
• Develop clear ROIs around program spend and switch to most effective tactics when needed.
• Review digital plans and ensure execution and ROI for social, email, Kakao, and 3rd party.
• Lead relationships with new partners and ensure a solid collaboration path.
• Execute localized/customized global campaigns in Korea.
• Maintain lead, opportunity, and attendance targets for the complete yearly events list.
• Ensure sales team's quarterly objectives include driving customer engagement, awareness, and new customer acquisition.
• Present marketing plans on required global and regional review calls.
• Engage with sales teams to coordinate and maximize the impact of marketing activities.
• Maintain timely field communication vehicles (Training, Internal Newsletters).
• Oversee regional new product launches, coordinating and interlocking with global and regional teams.
• Work closely with Product Line Leaders and Sales Teams on changing priorities to maximize campaign and event effectiveness.
• Determine sales enablement needs and work with global marketing to develop needed tools.
• Ensure field marketing activities align with business objectives, messaging, and corporate brand.
• Spend time in the field to develop a deep understanding of customer needs and market opportunities in target markets and with key growth products.
• Perform other duties as assigned.

Requirements

• Knowledge and experience in science and/or analytical technologies is required.
• Minimum of a bachelor’s degree in business, communication, marketing, or the sciences (must have communications experience if degree in the sciences).
• Minimum of 5+ years of marketing communications experience.
• Sales experience is a plus.
• Solid skills using a variety of computer programs including Microsoft PowerPoint, Word, Outlook, Excel, Adobe Suite.
• Knowledge of WeChat, landing page practices, Google Analytics, and Sales Force.
• Excellent written and verbal skills, copy write skills a plus.
• A can-do and win-win attitude and ability to multi-task.
• Strong project management skills and an adaptive and flexible attitude.
• Ability to flex with the needs of the business while ensuring project objectives are completed on planned timelines.
• Strong team player, able to work across boundaries and teams.
• Spend time in the field to ensure a deep understanding of customer needs and market opportunities.
• Travel to support meetings, customers, and events as necessary (Overall 20%-40%).

Skills

• Marketing communications
• Microsoft PowerPoint
• Microsoft Word
• Microsoft Outlook
• Microsoft Excel
• Adobe Suite
• WeChat
• Landing page practices
• Google Analytics
• Sales Force
• Copy writing
• Project management

Location

• Seoul

Work Type

• Full-time

Experience Level

• 5+ years

Education Level

• Bachelor's degree

About the Company

• PerkinElmer is a global leader in scientific solutions with over 80 years of experience.
• Our mission is to innovate for a healthier world.
• We provide a broad portfolio of analytical solutions and OneSource services.
• We are a team of 5,000+ global colleagues dedicated to making a difference.
• We strive to create an inspiring and inclusive culture.